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The top documents of dirk-shaw
Make social media a capability not a campaign:
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Enhance business value thru word of mouth
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Social Media Strategy: External
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Digital Experiences That Create Brand Advocates
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Embrace social media to accelerate innovation in your organization:
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Aligning customer expectations to business outcomes
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Five Principles for Storytelling in a Multi-Screening World
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Digital Experiences That Create Brand Advocates Slideshare
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What Ad Agencies want for Location Enhanced Advertising
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Customers are Checked in now what
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Customer Lifecycle Management
22.662 views
Move beyond social media metrics
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Turning Emotions Into Engagement
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Trade_perspectives
127 views