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The top documents of russell-mcathy
Excel for Marketers - Why do you hate Excel (#Measurefest 2013)
10.995 views
Marketing Attribution - Moneyball - @therustybear #Emetrics #EmetricsMI #biddableworld
2.243 views
Digital Attribution - models and how to talk about attribution to a business - ThinkVis9 (Mar13) - Russell McAthy
4.353 views
Attribution panel
543 views
Digital Attribution - should we care? - #SAScon @therustybear
977 views
Smart Attribution + Cross Device - #SMXMunich 2017 -
174 views