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Oral Presentation Skills
Lenette Golding
Communications AdvisorInfant, Young Child and Maternal Nutrition
Window of OpportunityChild Health and Nutrition Team
13th Annual Nutrition and Child Health WorkshopBali, Indonesia20, March 2009
Getting Prepared! Documentation, Presentation and Advocacy
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An audience accepts material in an oral presentation on these bases:
10% on the words used
40% on the speaker’s voice
50% on the speaker’s body language and facial expression
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One speaker One message
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Messages must:
•Reach people
•Persuade them of the validity of the information
•Convince them to take appropriate action
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Targeted Audience
Values Concerns
Vulnerabilities Interests
Fears Enthusiasms
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Questions every audience member should be able to answer
Why should I care?
What does it mean to me?
What do you expect me to do about it?
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Tune into WII FM
WWhat’s hat’s iin n iit t ffor or mme?e?
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Planning questions:
1. What do I want to say?2. To whom do I want to say it?3. Through what means can I convey it most
effectively?4. When will it have the most advantageous effect?5. What do I want to have happen as a result of my
message?6. How will I assess the effect on my message?7. How will I improve the message for its next
presentation?
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Oral Presentation Skills
Limit the number of messages
Tell the audience what you want them to do
Choose your words carefully
Be sensitive to cultural issues
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Prepare for the presentation
Plan:Figure out what you want to
accomplish with your presentation
For instance, do you want to? Inform?Persuade?
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What is the purpose of you presentation?
IntroductionMethodsAnalysisResults
Discussion
Conclusion Supporting Information Background & technical details
IMMRAD SOCO
Inform Persuade
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The CDC’s SOCO
SSingle
OOver-riding
CCommunications
OObjective
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SOCO on Lancet series
A landmark series of research papers on maternal and child undernutrition published in the leading international medical journal The Lancet today shows that children will suffer irreversible damage into their adult life if proper nutrition interventions are not delivered before the age of 24 months. The Lancet's Series on Maternal and Child Undernutrition reviews and analyzes the effectiveness and potential impact of nutrition-related interventions and policies in developing countries, and recommends actions to accelerate efforts to improve maternal and child undernutrition.
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Sticky messages
SimpleUnexpectedConcreteCredible Emotional Story
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Make that SOCO sticky
Use:•Photographs or drawings•Testimonials •Dialogue with audience/ Interaction•Stories
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Choose your words carefully
Avoid talking down to your audience
Limit jargon or technical or scientific language
Choose words with a single definition
Be consistent with word use
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Choose your words carefully
Use analogies familiar to your audience
Avoid abbreviations and acronyms
Instead of statistics use general words such as “most,” “many,” “half”
Turn data into stories rather than rates or graphs
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Pay attention to your voice
Don’t rush yourselfThoughtful presentations take time. If you
need a moment to think, take one.Speak at a normal pace
Don’t speak too slow or too quick. Voices sound best if they are from the lower register
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Um…
Watch out for verbal pauses—
“Uh,” “Um,” and “You know.”
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Be sensitive to cultural differences
Bonjour
Hola
Oi
Hujambo
Halo
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Body language
Body language plays a big
part in delivering a
message
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Oral Presentation Tips
Stress can ruin a presentation.
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Rehearse
Rehearse
Give a mock presentation to a
colleague.
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Communicating competence
• Be yourself
• Know your message
• Stick to your expertise
• Avoid jargon, acronyms, and statistics
• Be brief and to the point• Maintain eye contact• Rehearse
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What to Do When . . .
An oral presentation disaster strikes
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To do list
Speak at every opportunityObserve good speakers and learn from themRead literature and take quotes from itUse a dictionary and thesaurus to strengthen your vocabularyPractice writingRehearse your presentation in a corner, with a tape recorder or critical listener
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Questions?