Robbery Data breachRegulatory issuesLayoffs, restructurings, branch closingsPublic health threats (Swine flu)Natural disasters (Hurricane Katrina/Ike)Workplace violence and accidentsEmbezzlement, fraud

Potential Crises for CUs

Massive Credit Card Data Breach Hits Local Banks, Credit Unions

BECU Members Get Double Blow From

Floods, Layoffs

Wescom Cuts 175 Jobs,

2 Branches

Hard-Hit Arizona FCU Plans Additional Branch Closings

CUNA Announces More Layoffs and Five-Day

Furloughs for All Employees

CU Settles Strike and Reopens Shuttered

Branch

Former Wescorp CEO Paid $6 Million After

Corporate Failed

Consumer Group Bashes CUs for

Pushing ‘Predatory’ Payday Loans

Texans Credit Union Faces Snarls of

Lawsuits

Ike’s Aftermath Continues to Plague Texas Credit Unions

Noted CDCU Fighting to Recover from Embezzlement

Charlotte Teller Wounded During State Employees’ CU Robbery

A crisis communication plan lives, changes, and

evolves throughout a crisis

1.Be Prepared.

Crisis Management Tips

2. Establish a central information source.

Crisis Management Tips

3. Effectively train your spokespeople

Crisis Management Tips

4. Practice regularly

through simulated exercises

Crisis Management Tips

5. Act. Time is of the

essence.

Crisis Management Tips

6. Leverage technology.

Crisis Management Tips

7. Communicate transparently.

Crisis Management Tips

8. Convey the facts succinctly and

concisely.

Crisis Management Tips

9. Focus on what’s happening now.

Crisis Management Tips

10. Assess, evaluate and improve.

Crisis Management Tips

Twitter is First on the Scene

Noteworthy Crises

Food Lion and rotten food

Noteworthy Crises

Thank you!

Kristine Tanzillo

kristine@duxpr.com

903-865-1078