Welcome toMaking Information Pay 2011

OPENING REMARKSMay 5, 2011

Near Coat Check

1.Open a browser2.Select MHPGUEST3.Follow the prompts to gain access4.conference_services@mcgraw-hill.com is the sponsor email

Making Information Pay (MIP) = #mipBISG = #BISG

Essential data

© 2011, the Book Industry Study Group, Inc.

© 2011, the Book Industry Study Group, Inc.

Diamond Sponsor

Sterling Commerce, an IBM company, helps companies optimize and transform their Business Collaboration Network quickly, easily and securely.

Gold Sponsors

Platinum Sponsor

© 2011, the Book Industry Study Group, Inc.

© 2011, the Book Industry Study Group, Inc.

Silver Sponsors

Creating a more informed, empowered and efficient book industry supply chain for both physical and digital products.

BISG is committed to the development of effective industry-wide standards, best practices, research and events that

enhance relationships between trading partners.

© 2011, the Book Industry Study Group, Inc.

Improving the ratio of signal-to-noise in the book industry

© 2011, the Book Industry Study Group, Inc.

“If you find yourself in a hole,stop digging.”

Will Rogers

© 2011, the Book Industry Study Group, Inc.

Photo from Flickr, courtesy of coljay72, CC 2.0

© 2011, the Book Industry Study Group, Inc.

The way we’vebeen working “For too long business leaders have relied on

their intuition or their ‘golden gut’ to make decisions. For too long, important calls have been based not on data, but on the experience and unaided judgment of the decision maker.” ~Tom Davenport

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© 2011, the Book Industry Study Group, Inc.

Be the broken recordin your organization

© 2011, the Book Industry Study Group, Inc.

Copyright © 2011 Datvantage

Six data types

© 2011, the Book Industry Study Group, Inc.

• Today is all about data in ways that are highly interrelated and that must be carefully integrated:– Data that enables rapid product development– Data that drives discovery– Data about rights– Data creates customer loyalty and profitable growth

• Data that can be measured, analyzed and has impact!

© 2010, the Book Industry Study Group, Inc.© 2011, the Book Industry Study Group, Inc.

Data and analysis drivesbetter decisions andimproved performance

Now, on with the show!

Making Information Pay (MIP) = #mipBISG = #BISG

© 2011, the Book Industry Study Group, Inc.