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11/02/08 Chris Stephenson 1
CSTA ACM SGB Update
Chris StephensonCSTA Executive Director
cstephenson@csta.acm.org
Back Up 9.0
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Agenda
• CSTA Update
• CSTA Sustainability
• What’s Next
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CSTA has supported the development of a community of educators at all levels dedicated to supporting K-12 computing education through its supportive partnerships with colleges and universities, other educational associations, non-profit organizations, equity researchers, and corporate partners. Through its sponsorship of conferences and workshops and its various online and print publications, CSTA has also created a national dissemination channel for information about best practices, effective research, and new teaching and learning resources.
CS Faculty Member, Brooklyn College
We consider CSTA to be the most valuable partner in our work of broadening the participation in computer science in the Los Angeles high schools. CSTA provides the leadership, resources, national and international perspective that is necessary in this work. Few organizations are able to step across multiple worlds (K-12, higher ed, public policy, computer science, education, organizational change) with the clarity and intelligence that they do.
Jane Margolis, University of California, Los Angeles
Recent Quotes
CSTA Update
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Membership Update
Rapid growth to 5360 members
Identification of greatest K-12 teacher needs– Certification and Standards– Professional Development– Community– Curriculum and materials
What needs to be done in 2008-2012?– Continued growth to 10,000 members
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Building Membership
Membership Growth
0
2,000
4,000
6,000
8,000
10,000
12,000
2008 2009 2010 2011 2012
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CSTA Update
Certification and Standards
How SGB Funds Have Been Used?– Searchable database of state-level computer science teacher certification
requirements– Formation of an expert committee to produce a white paper on establishing
workable models for computer science teacher certification– Creation of model curricular standards and implementation support documents
What needs to be done in 2008-2012?– Statewide creation of certification and standards – a local challenge
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CSTA Update
Professional Development
How SGB Funds Have Been Used?– Conference presentations: SIGCSE, TCEA, NECC, CCSC– Numerous TECS and JETT workshops
What needs to be done in 2008-2012?– Significantly more professional development, particularly at local and regional
levels (conferences and workshops)– Closer partnerships with the ACM SIGs and CCSCs
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TECS workshops
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JETT workshops
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CSTA Update
Community
How SGB Funds Have Been Used?– Four local “proof-of-concept” local organizations (FL,
PA, Oregon, CA(N)) – Bi-monthly publication of The Voice
What needs to be done in 2008-2012?– Creation of local CSTA chapters and affiliates– Increase publication of Voice by two more issues per
year– Set up member forum for community discussions
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CSTA Update
Curriculum and materialsHow SGB Funds Have Been Used?
– The Source Online Repository for K-12 Teaching and Learning materials– Creation of several careers materials, most recently:
» IT is All About Me classroom poster» *ACM Computer degrees and careers brochure (CSTA assistance)» Careers in Computing brochure for middle school students and
parents (English and Spanish language versions)» The K-12 Alliance Girls Gotta Have IT kit distributed at the
National Educational Computer Conference
What needs to be done in 2008-2012?– Addition of additional quality curricular materials to the Source– Translation of more careers materials into Spanish– Development of new sharable resources that can be customized for use by
university CS outreach programs
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CSTA Update
Funding-dependent projects for the coming three years:
– Publication of white paper on CS teacher certification– Continued research on the state of K-12 CS education in the US and abroad– Continued partnership work with other similarly focused organizations (e.g.
ACSE, BSC, Israeli CS Teachers Association) – Workshop to help universities improve their K-12 outreach– Materials development workshop for the Source repository– A new K-8 curriculum resource– Customizable/shareable careers resources– Local chapter development in partnership with universities and colleges– The Computer Science and Information Technology Symposium– The JETT and TECS workshops
CSTA Sustainability
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Sustainability
Ensuring the long-term sustainability of a K-12 professional educational association is an extremely challenging undertaking. The hallmarks of a successful organization include:
a committed leadership structure solid strategic planning a diversified revenue stream good fiscal management a skilled and dedicated staff the support/partnership of the broader educational and industrial community
CSTA has made considerable progress in all of these areas, but close attention
must be paid if CSTA’s successes are to continue
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Association TypesOrganization Type Characteristics
Stable National Organizations National scope and focus
Large number of members (greater than 10,000)
Long history of teacher support and engagement
Stable multi-level leadership structure
Diverse revenue streams support sustainability
Stable State Organizations State-level scope and focus
Significant number of members (greater than 3,000)
Long history of teacher support and engagement
Stable multi-level leadership structure
Diverse revenue streams support sustainability
Chaotic Organizations State or local level scope and focus
Small number of members (less than 1,000)
Intermittent teacher support and engagement
Volunteer-only leadership structure
Little or no consistent revenue stream
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Revenues 2007-08
CSTA Revenues 07-08
Conference Funds 11%
Membership 6%
Grants38% ACM SIGs
13%
ACM Headquarters
ACM Support $250,000.00 ACM SIGs $100,000.00 Grants $298,000.00 Membership (Corporate) $46,338.00 Conference Funding $88,674.00 TOTAL $783,012.00
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Building for Sustainability
Growth organization Stable organization
Running new events Few new events
Attracting new members Stable membership
Supporting existing members Supporting existing members
Taking risks Few risks
Many new initiatives Few new initiatives
Cash poor Cash rich
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Building Revenue
To achieve revenue growth, CSTA is undertaking these activities:
Build membership by producing unique, high-quality benefits that K-12 teachers will perceive as relevant, beneficial, and valuable
Develop local communities through our new chapters and the work under CSTA’s new local capacity-building grant
Continue to attract the support of corporate and philanthropic organizations through the development of solid proposals and the successful completion of funded projects
Seek out and develop proposals and projects that will continue to attract support from federal grant sources
Explore new possibilities for developing beneficial partnerships with vendors
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ACM Support
Over the next five years, CSTA will continue to build upon its strength and to increase its capacity as an organization. During this next growth phase, CSTA continues to require ACM’s fiscal support but the extent of ACM’s fiscal support should be decreased as revenue capacity is developed and improved in other areas. Over the next five years the percentage of support from ACM should continue to diminish from the current level of 32% to 13%.
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Revenue Predictions
Revenue Sources 2007-08 2008-09 2009-10 2010-11 2011-12 2012-13
ACM $250,000 $250,000 $250,000 $200,000 $200,000 $150,000
ACM SIGs $100,000 $100,000 $100,000 $50,000 $50,000 $25,000
Grants $298,000 $450,000 $500,000 $600,000 $700,000 $800,000
Membership $46,000 $50,000 $60,000 $75,000 $80,000 $90,000
Project Support $60,000 $80,000 $100,000 $120,000 $150,000 $175,000
TOTAL $754,000 $930,000 $1,010,000 $1,045,000 $1,180,000 $1,240,000
Assumptions:
1) CSTA does not start charging for CSTA individual membership prior to 2012
2) CSTA does not receive significant corporate support prior to 2013
CSTA: What’s Next?
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Current and Upcoming ProjectsNew five-year CSTA strategic plan
Review of state level data on high school CS education
Report of the CSTA Committee on Computer Science Teacher Certification
Translation of major/selected CS documents
New curriculum resource focussing on teaching fundamental CDS concepts in K-8
Upgrade of the CSTA, JETT and TECS websites
Task force to oversee the development of local CSTA chapters
Participation in the College Board Commission of the Revision of the AP CS Exam
Introduction of the CSTA CS Snipits podcasts
Continuing evolution of CSTA member communications, including more issues of the Voice per year
Application for National Science Foundation ITEST, ATE, and special project grants (and ISE grant longer term)
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Contact Information
Chris StephensonExecutive Director, CSTA Phone: 1-800-401-1799
Fax: 1-541-687-1840cstephenson@csta.acm.org