12 Facebook Power Tips For Marketers

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12 Power Tips for Marketers

But first, a little background on Social Media…………..

5 Pillars of Social Media

1. Declaration of Identity

1. Declaration of Identity2. Identity through Association

1. Declaration of Identity2. Identity through Association3. User-initiated Conversation

1. Declaration of Identity2. Identity through Association3. User-initiated Conversation4. Provider-initiated Conversation

1. Declaration of Identity2. Identity through Association3. User-initiated Conversation4. Provider-initiated Conversation5. In-Person Interaction

Tip #1 – Transparency, But to a Degree

Red Cup PicturesProfanity

Obscene or Inappropriate MaterialAggressive, Hyper-Critical, Snarky Comments

etc., etc., etc.Use Notifications (in settings)

BE NICE!!!

Tip #2 - Put Some Thought Into Your Status Updates (Import?)

Put some thought into your updates. Be imaginative. Keep “connecting” in mind.

Talk about the mundane if it helps make a connection!

Be real

Tip #3 – Target your Demographic

What kind of clients do you work with?What kind of clients do you want to work with?Who are your real-life friends?What do you have in common?How are you connected?

Tip #4 – Add Something Interesting and Unusual Now and then

Tip #5 – Birthday Greetings

Click your friend’s name and send a birthday greeting, link, pic, video, etc….

Tip #6 – The Power of Friends Lists

Tip #7 – Hide!!!!

Tip #8 – Don’t Use Your Profile to Advertise

•Many in the community consider overt advertising offensive.•It is interruption Marketing, not permission Marketing•It will get you hidden or deleted by friends Video

Why not seek a buy-in from your customers and potential customers………..

Tip #9 – Get some Fans – Start a Page

Benefits•Only opt-in members – They Like You!•Don’t have to be friends•Easy blast messages•Promote, advertise, inform, get more fans. Repeat.

•REMEMBER – Stay Legal with TRECVideo Link

Tip #10 – Share Photos

FaceBook is the largest photo sharing platform in the world.

•Post Pictures to others’ walls•Post pictures to groups•Post to your own wall.

•Tag photos•Upload Mobile Photos

Tip #10 – Share Photos

It’s not called FACEbook for nothing!

Tip #11 – Events

Keep up with what’s going on………..

Tip #11 – Events

…………..or Create your own event

Tip #12 – Promote your FaceBook Presence

Get a custom URLPromote in:

Email SignatureBusiness Cards

Website

12 FaceBook PowerTips for Marketers

Joe Spake901 274-1847

Joespake@gmail.com

FaceBook:http://spakebook.com

http://joespakepage.com

12 Facebook Power Tips For Marketers

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