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8/9/2019 2 FEI Behind the Scenes Workshop- Programming
1/16
British Council Vietnam
Festival Workshop
10-13 June2010
Behind the Scenes
at Festival Hue
8/9/2019 2 FEI Behind the Scenes Workshop- Programming
2/16
British Council Vietnam
Festival Workshop
10-13 June2010
Festival Programming
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British Council Vietnam
Festival Workshop
10-13 June2010
Vision
What type of festival is it?
Traditional or contemporary or mixture?
What resources do you have - physical,
financial, cultural?
Who is your audience going to be local orvisiting?
Is it a free festival or charged?
If charged is it high price, or low price?
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British Council Vietnam
Festival Workshop
10-13 June2010
More Vision...
Audiences need clear signposts for what
sort of festival its going to be, but...
Make sure name of festival does not
restrict your vision.
Think carefully about the shape of your
festival you may have to live with it for
a long time
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British Council Vietnam
Festival Workshop
10-13 June2010
Location
Is the festival in a city, town or
village?
Urban or rural?
On a Greenfield site?
Multi-centred?
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British Council Vietnam
Festival Workshop
10-13 June2010
DurationAnnual or bi-annual, one off?
A day, a weekend, a week, ten days,
two weeks, three weeks, a month?Try and choose a shape and build it
up rather than changing all the time
but...Dont stick to a formula just because
it has always been done that way.
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7/16
British Council Vietnam
Festival Workshop
10-13 June2010
Venues Indoors or outdoors?
Permanent purpose built venues? Temporarily created venues in
special locations?
In the street? Site specific?
Ticketing how dealt with across
multiple venues
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British Council Vietnam
Festival Workshop
10-13 June2010
Content
Performing arts, visual arts, both
Single artform, multi-artform? Specialist
or General?
Music, dance, drama, literature, painting,sculpture.....
Contemporary or traditional or a
mixture?
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British Council Vietnam
Festival Workshop
10-13 June2010
More Content
Is it Curated or open access? This workshop
we are talking mainly about curated festivals
Is it a presenting or a producing festival or a
mixture?
Will it commissioning of new work
Is the content national or international?
What is the role of local artists?
8/9/2019 2 FEI Behind the Scenes Workshop- Programming
10/16
British Council Vietnam
Festival Workshop
10-13 June2010
Themes
An overriding theme eg classical music or
literature?
Specific themes focusing on the works of
one artist?
Multi-themed within an overall vision
No themes?
Strands and sub programmes venues or
times eg lunchtime concerts
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British Council Vietnam
Festival Workshop
10-13 June2010
More Themes
Avoid the over themed festival
Quality of performance mattersabove all.
Only a small number of your
audience will follow you through a
whole thematic journey
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British Council Vietnam
Festival Workshop
10-13 June2010
Programme Creation The role of the festival director a single vision
Knowledge of the artform, audience, artists and
repertoire, venues and production
By invitation or approached
Artist led festivals
Duration of tenure how often to change them 1-15years
Programming teams specialists under one single
vision
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13/16
British Council Vietnam
Festival Workshop
10-13 June2010
Programme Multi events at same time
Try not to duplicate within artforms so a play against
a concert
Multi-events on the same day
Try to see that programme has enough meat in it for
someone making a short visit over say a weekend One event following another
Performance running times - Crucial for audiences
and sponsors!
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British Council Vietnam
Festival Workshop
10-13 June2010
More Programming
Plan the festival you want to do, not the one
you can afford.
Uniqueness of artist/location combination is
as important as uniqueness of artist
Configure programme to balance between
surefire successes and high risk premieres orventures.
Make sure programme has 3 or four
unmissable milestones
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British Council Vietnam
Festival Workshop
10-13 June2010
Artists/Companies Build relationships with artists by investing time in
personal relationships
Turn up at their important performances: has anamazing effect
Any artist can be seduced
This will save money and give you the best chance ofgetting the artist to bring you their best ideas and
also undertake yours
The best relationship with artists are not financially
based
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British Council Vietnam
Festival Workshop
10-13 June2010
More on Artists relationships
The key to good artist relationships is trust
and excellent working circumstances.
Have multi-year relationships. That way you
can take your audience on a journey across
the programme.
Your key artists are also your advocateselsewhere in the artistic community
come to Hue Festival - I have a great time
there every year