Post on 29-Nov-2014
description
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Rapid fire
ideation & design
process Kok Chiann
• UX Manager @ Ezypay & iconnect360
• Lead product design & user research
• Manage teams
• Microsoft MVP since 2009
They call me KC
Can’t wait to build your awesome app?
Me too! But…
Who are your
target users?
What features
will you have?
What is your
“epicentre”?
How will it
work?
How will it
look?
Are you
sure…you’re
right?
The rapid fire ideation & design process
10m – Creating personas
20m – Decide the scope
40m – Sketch your concept
20m – Test it
What if we
replace this
TV remote
with an app?
Taken from “Lean UX: Applying lean Principles to improve User Experience”
Personas, explaining your target users
Decide the scope
MoSCoW prioritisation technique
Minimum user journey
Frequency of use
Cost to implement
Sketch your concept
Test it
Validation with peers &
users
Testing of paper
prototype
Testing of realistic
prototype
Discerning feedback
Meaningful Critiques
Just to recap
Personas to explain your target users
Ways to decide on scope
Sketching concepts & iterating
Testing concepts & iterating
That’s it folks! More than happy to answer questions or catch-up later
kok.chiann@ezypay.com
kokchiann.com