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Month In-Depth SuccessSecrets Topicof Essential PlannedBonus eBooks:One eBooks: eBooks: Events (MainFeature) Feature themonth Guides Distribution ToughQuestion Specialty Compilation (Live&Virtual)
*Ad due dates are the 10th of the month prior**All Essential Guides will have bonus distribution at DMA 2015
***In every issue: coverage of email, analytics/marketing-tech, and direct mail/postal or regulatory issues
2015 EDITORIAL CALENDAR
Contact Information: Greg Zalka I 646-638-6027 I Greg.Zalka@dmnews.com
September
November
October
February
March
April
May
June
July/August
December2015/January2016
December/January
2015 Marketing Outlook
Datafication of Marketing
Marketing&Tech
Innovation Awards
The Changing Dynamic
of Customer Loyalty
Marketing Hall of Femme
Redefining Data Privacy
A Day in the Life of Direct
Marketing
What’s Next in Customer Experience Marketing
The Intersection of Ad Tech
and Marketing
40 Under 40 Awards
2016 Marketing Outlook
Content Marketing: The Good,
Bad, & Ugly
Blending Direct and
Brand Marketing
Time Manage-ment for Marketers
Segment-ation and Targeting
Storytelling
Email Marketing
B2B Marketing
Omni-channel
Marketing
Mobile Strategies
Data/Analytics
Lead Gen Strategies
Customer Lifetime
Value
Mobile Marketing
Omni-channel
Marketing
Predictive Analtyics
Direct Response
Video
Segmenta-tion and Targeting
Lead Gen Content
Marketing
Marketing Auto-mation
Programmatic
Privacy
Social
Marketing Leadership
Attribution
Marketing ROI
Email Marketing
Native Advertising
Marketing Measure-
ment
Customer Loyalty
—
Marketing&Tech
Innovation Awards
—
—
Marketing Hall of Femme
—
—
—
40 Under 40 Awards
Content Marketing Essential
Guide
Social
Demand Gen
Content Marketing
Email Marketing
Customer Loyalty
Data/Analytics
Marketing Tech
Digital Strategies
Segmenta-tion and Targeting
Omni-channel
Marketing
eTail West
Marketing Hall of
Femme, National
Postal Forum
ad:tech San
Francisco
—
CRMC
eTail East
40Under40 Awards,
ERA, GraphExpo
DMA2014, Advertising
Week
ad:tech New York
Marketing&Tech
Innovation Summit
Virtual Event: Mobile Marketing
(Feb 26)
—
Live Event: Marketing Hall of Femme (Apr 24)
Virtual Event: Lead Generation
(May 14)
—
Virtual Event: Social Media
Strategies (Aug 20)
Live Event: 40 Under 40
Awards
—
Live Event: Caples Awards
Virtual Event: Content Marketing
(Dec 3); Live Event:
Marketing&Tech Innovation Summit
Attribution
2015 Predictions;
Content Marketing Essential
Guide
Marketing Automation
Marketing&Tech
Innovation Summit
—
—
—
—
Omnichannel Marketing
—
—
Email Marketing
—
—
Direct Mail Marketing
Social Media
Strategies; Caples Awards
Analytics
Virtual Event: Content Marketing
(Dec 3, 2014); Live Event:
Marketing&Tech Innovation Summit
(Jan 29, 2015)
Month In-Depth SuccessSecrets Topicof Essential PlannedBonus eBooks:One eBooks: eBooks: Events (MainFeature) Feature themonth Guides Distribution ToughQuestion Specialty Compilation (Live&Virtual)