5 Things You're Missing That Are Killing Your BusinessKarl Sakaskarl@karlsakas.com | @KarlSakas

1. Make more money2. Find more free time3. Love your work again

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The Fantasy

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RealityThe Reality

The Solution

1. Have a SYSTEM.

2. APPLY it CONSISTENTLY.

3. REPEAT.

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How I Got Here

● Helping clients since I was 15

● Operations focus since 2008

● Blog at KarlSakas.com

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The 5 Things...

The Five SYSTEMS You're Missing

1. Sales2. Marketing3. Accounting4. Recruiting5. Project Management

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Knowledge + ACTION

"People need to be reminded more often than they need to be instructed."

-Samuel Johnson, 18th century

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Love Mai Tais, Hate Systems?

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#1: Your SALES System

1. Qualify your customers (standards & doing)

2. Get a CRM system to track pipeline

3. Recognize it can be better to give up

4. Move weak leads to "drip" automation

system

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#2: Your MARKETING System

1. Decide your priorities up front

2. Set a timeline for tactics' success

3. Automate followup to keep up with leads

4. Install and use Google Analytics on your site

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#3: Your ACCOUNTING System

1. Use accounting software, not a spreadsheet

2. Code your P&L using meaningful categories

3. Review your key reports weekly and monthly

4. Get advice from affordable experts

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#4: Your RECRUITING System

1. Get job-posting feedback from 2-3 people

2. Write your interview questions in advance

3. No "maybe" after the interview

4. Cut hassle with ATS like TheResumator.com

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#5: PROJECT MANAGEMENT System

1. Use lightweight PM like BasecampHQ.com

2. Check budgets (after & during)

3. Stop underestimating time costs

4. Do project post-mortems

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Resources to Make Work Easier, More Profitable, and More Fun

1) Sales:HighriseHQ.com

3) Accounting:Lori at 919-467-2428

5) Project Mgmt:BasecampHQ.com

2) Marketing:google.com/analytics

4) Recruiting:TheResumator.com

>>> Get More Advice:KarlSakas.com

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Follow this advice to:

1. Make more money2. Find more free time3. Love your work again

@KarlSakas #DMFB

>>> Go to KarlSakas.com to get the slides & free email updates

Karl Sakas on 5 Things You're Missing That Are Killing Your Business

@KarlSakas #DMFB