7 7 FunctionsFunctions

OfOf

GEA NetworkGEA Network

© 2009 Global Experts Association. All Rights Reserved

WHATWHAT

I. EducateI. Educate II. Productize Your KnowledgeII. Productize Your Knowledge III. Collect The ProofIII. Collect The Proof IV. Enable InteractionIV. Enable Interaction V. Create The LegacyV. Create The Legacy VI. Build The SystemVI. Build The System VII. Globalize Your ExpertiseVII. Globalize Your Expertise

7 FUNCTIONS7 FUNCTIONS

WHYWHY

I. EDUCATEI. EDUCATE

So that you become a So that you become a BETTER EXPERTBETTER EXPERT

II. PRODUCTIZEII. PRODUCTIZE

YOUR KNOWLEDGEYOUR KNOWLEDGE

So that you could SHARE your So that you could SHARE your knowledge with your marketknowledge with your market

III. COLLECT THE PROOFIII. COLLECT THE PROOF

So that you could PROVE to your So that you could PROVE to your market that YOU are the EXPERT market that YOU are the EXPERT

that they needthat they need

IV.IV. ENABLE INTERACTION ENABLE INTERACTION

So that you could CONNECT to So that you could CONNECT to your market and other expertsyour market and other experts

V. CREATE THE LEGACYV. CREATE THE LEGACY

So that you could have an army of So that you could have an army of fans, affiliates and clients ready fans, affiliates and clients ready

to do business with youto do business with you

VI. BUILD THE SYSTEMVI. BUILD THE SYSTEM

So that you could promote So that you could promote yourself and your knowledge on yourself and your knowledge on

auto-pilotauto-pilot

VII. GLOBALIZE YOUR VII. GLOBALIZE YOUR EXPERTISEEXPERTISE

So that you could scale up your So that you could scale up your knowledge and build global knowledge and build global

empireempire

HOWHOW

ADDRESSING NEEDSADDRESSING NEEDS

Aspirants

Positionists

Globalists3 TYPES OF EXPERTS

Aspirants = Aspire To BecomePositionists = Position To DominateGlobalists = Globalize To Prosper

I. EDUCATEI. EDUCATE

Training

Counseling

Motivating

Mentoring

Entry Level:

Aspirants

II. PRODUCTIZEII. PRODUCTIZE

Copy

Publishing

AudioVideo

Web

Intermediate Level:

Positionists

III. COLLECT PROOFIII. COLLECT PROOF

Social Proof

Peer Proof

Individual Proof

ALL EXPERTS

INDIVIDUAL PROOFINDIVIDUAL PROOF

Case Studies

Tests

Analysis

Manuals

ALL EXPERTS

PEER PROOFPEER PROOF

Referrals

Reviews

Feedback

Testimonials

ALL EXPERTS

SOCIAL PROOFSOCIAL PROOF

Surveys

Trends

Public Releases

Mass Media

ALL EXPERTS

COLLECTING PROOF:COLLECTING PROOF:

IS NOT A “BI-PRODUCT”IS NOT A “BI-PRODUCT” IT IS A PRIORITYIT IS A PRIORITY IT REQUIRES CONCENTRATED EFFORTIT REQUIRES CONCENTRATED EFFORT

IV. ENABLEMENTIV. ENABLEMENT

Network

Tenders

Offers1. Communication2. Projects3. Growth

IV. INTERACTIONIV. INTERACTION

Experts

Advisors

Clients

Vendors

EXPERTS,ADVISORS,CLIENTS & VENDORS

V. CREATE LEGACYV. CREATE LEGACY

Students

Affiliates Fans

Works

Clients

Legacy

ALL EXPERTS

VI. BUILD SYSTEMVI. BUILD SYSTEMBusiness Building

Strategy Offer Delivery Partners

Vision

Mission

Planning

Alignment

Financing

Value

Proposition

3M

Copy

Legal

Sales

Marketing

Logistics

CRM

eCommerce

Vendors

Trainers

JVs

PR & MEDIA

Investors

VII. GLOBALIZEVII. GLOBALIZE

Multi-Language

Translation

Global PR

GlobalTours

Worldwide Broadcasting

Global Distribution

Advanced Level:

Globalists

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