Post on 20-Feb-2017
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Another Apex Minute
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Introduction
9 Ways To Drive Organic Traffic To Your Website
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Overview1. Blogging2. Optimize For Your Persona3. Guest Blogging4. Long Tailed Keywords5. Social Media6. Video7. Great Headlines8. Pictures9. Internal Links
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Blogging
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Blogging
• Blog about trending topics within your industry
• Promote your blog throughout various platforms
• Encourage your readers to leave comments
• Engage in dialogue with your readers
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Optimize For Your Persona
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Optimize For Your Persona
• Write in a language that your persona understands
• Deliver content that your persona is eager for
• Stay away from topics that don’t appeal to your persona
• Pay close attention to the feedback of your readers
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Guest Blogging
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Guest Blogging
• Introduce yourself to a different audience that’s similar to your buyer persona
• It’s a co-sign from someone in or related to your industry
• It’s an additional platforms to showcase your expertise
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Long Tailed Keywords
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Long Tailed Keywords
• Your content can get lost in the crowd with standard keywords
• Long tailed keywords allow you to be more specific
• It gives your content more of an identity
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Social Media
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Social Media
• Social media has changed the way that business is done in every industry
• Social media is great for sharing links to the different pages on your website
• Rest assure your competitors are benefiting from using social media
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Video
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Video
• YouTube is the second largest search engine in the world
• People aren’t reading as much as they once did but they are watching more videos
• Video content can be consumed easier because it doesn’t require the same attention and focus that reading does
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Great Headlines
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Great Headlines
• Headlines are the first thing that a reader sees
• Attention grabbing headlines engage readers and peak their interest
• It may be the difference between a reader clicking on your link or simply overlooking it
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Pictures
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Pictures
• Some great articles get skipped over because a competing article has an engaging picture associated with it
• Pictures give the title of your articles and blogs more meaning
• Pictures with descriptions, titles and tags help the associated content rank better in search engines
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Internal Links
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Internal Links
• A great way to get new readers to visit other pages on your website
• Helps individual pages on your site show up more often in search engines
• Related posts that are internally linked will create a better user experience for your readers
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Thanks for Tuning In!
Web: www.apexasissting.comTwitter: @apexvaFacebook: Apex Virtual SolutionsInstagram: Apex Virtual SolutionsPhone: 866-874-3647