A Look Inside HAR

Post on 10-Jan-2017

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A Look Inside HAR Understanding the Profile and Dynamics of the Houston REALTOR® community.

HAR Membership Growth since 1990

1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

Largest 100 Firms = 56 % of all members

56%

44% Top 100

All Others

Most Firms have 5 or fewer agents

51%

36%

13%

Solo

2-5 agents

5 or more agents

Franchise vs Independent

33%

67%

Franchise

Independent

HARMLS Sales - Market Share Metrics

•Top Firm in Houston – 4.4% of sales

•Top 43 Firms = 50% of sales

•Top 358 firms = 80% of sales

Measuring Agent Productivity

# of Sides # of Agents % of Agents Cumulative %

0 Sides 7,901 26% 26%

1 Side 5,567 19% 45%

2-4 Sides 6,748 23% 68%

5-10 Sides 5,078 17% 85%

11 + Sides 4,607 15% 100%

Agents Who Exited the Business in 2014

22

%

21

%

9%

8%

18

%

11

%

11

%

< 1 YEA R 1-2 YEA RS 2 -3 YEA RS 3 -5 YEA RS 5 -10 YEA RS 10-15 YEA RS > 15 YEA RS

EXPERIENCE

Percentage Dropped in 2015

Top 10% of Agents Years in Business

53%

20%

27%

11+

1 to 5

6 to 10

HARMLS Active Listings - Market Share Metrics

•Top Firm – 3.1% of listings

•Top 70 Firms = 50% of listings

•Top 358 Firms = 79% of listings

What’s the outlook for 2016? •“Cautiously optimistic”

•“A more normal market”

•“Great”

•“ Flat, but still a good year”