ABARE Outlook Conference 2010

Dairying to be differentJane Bennett

Value Adding to farm Milk Production

Tasmanian Milk Production1989 2009

Number of dairy farms 901 445

Number of cows 92,000 140,000

Average herd size 102 cows 314 cows

Average production per cow

3700 litres 4950 litres

Tasmanian milk production 300 million litres 700 million litres

Average farm gate milk price

$3.00/Kg milk solids$0.23 per litre

$3.70/kg milk solids$0.28 per litre

Average farm cost of production

$2.65/kg milk solids$0.20 per litre

$4.40/kg milk solids$0.33 per litre

Building a businessCreating a brand

Creating value for customers

November 29 1993

Dry land Farming to irrigated pasture

Water Investment in Dams and Centre Pivot Irrigators

Change in Packaging

New Product Lines

Ashgrove Farm Fresh Milk

Growth through focusing on providing value to customers