Post on 02-Dec-2014
description
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DynaTek MediaDigital Signage
About DynaTek
• DynaTek is 3.5 years old
• Corporate offices located in Scottsdale, AZ
• Offices located in Scottsdale, Austin, Cleveland, UK
• Core business• Network Deployment and Operations• Content Production• Technology Development
Core Markets
Medical Interplanetary
Retail
DynatekMediaWay
Finding
Drug Store
Grocery
WaitingRoom
C-Store
What We Do
• Design, Deploy and Operate Digital Signage Networks
• Complete Content Production Services• Advertising Sales• Customer loyalty Programs• Coupon Programs
What the Industry Experts Say
Martha Russell CEOClickin Research
HBCSna
cks
Candy
Energy
Bars HBC
Snack
sEne
rgy D
rinks
ScreenControl
Major Retailer Pilot Results
Control Stores (without screens) Screen Stores (2 screens per store/same content)
All Stores located in the same metro area and operated under the same name
+21%
75%
62%
67% 49%
71%
69%
DynaTek’s Convergence?Reach_Engage_Convert
• At the Pump• On the Cell Phones• In the Store• On the web
At The Pump
• Motivate Consumer Behavior
• Bring instant value e.g. coupons and offers
• Builds long term customer loyalty
Customers Cell Phone
• Text mnms to 78247• Customer Sends a
Text Message for an instant coupon
• Coupon delivered to their phone and to an in-store printer
In Store
• Increase product sales• Reduce perceived wait
time• Build relationship with
customer by offering localized weather, traffic and community information
On the WebDrive traffic back to store
Instant Win promotions
Digital Communities Customized Loyalty Programs
Powered by Brandmovers.com
Text ‘scratch’ to 78247
To the WebTo the store
To the phone
Move Your Customers
Thanks For Your Time
Q & A