Absolute Software & Lojack – 2014 Overview

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Agenda

• Absolute Software Overview • Consumer Absolute LoJack

– Device Theft – A Worldwide Epidemic – Competitive Differentiation – Absolute LoJack Product Portfolio – Go to Market: OEM, Retail, Direct – Value Proposition

• Absolute LoJack Mobility – Samsung Partnership – Merchandising – Go To Market

• Back Up

Absolute Software Overview

Absolute Software – Overview Technology and services that protect your digital world.

Offices: • Corporate: Vancouver, BC

and Austin, TX USA

• EMEA: Reading, UK

• Regional: Kuala Lampur, Tokyo, Taipei, Singapore

• In-Country Partners: Australia, Columbia, Brazil, South Africa and Mexico

Distinguishing Facts: • Built into device firmware/BIOS since 2005

• 15 Patents worldwide; 49 pending

• SaaS delivery with over 6 million subscriptions worldwide

• 30,000+ Devices Recovered

• Proven recoveries in over 106 Countries

• Over 36 million in recovered collateral

• Vancouver, B.C. headquartered

• Founded in 1993; publicly traded since 2000

• Global leader in firmware-based security solutions

• Strategic partnerships with leading device OEMs

• Samsung SEAP Partner

Absolute Software – Overview Specializing in tracking, management and security solutions for smartphones, tablets & PCs

Absolute Software – Overview OEM Partner Success

• BIOS persistent

• Embedded on ElitePad 900 Windows tablets

• Included in every HP CarePack

• Only security solution available directly through Apple

• BIOS persistent

• Embedded on Thinkpad Android tablets

• 2012 Diamond Supplier Award

• BIOS persistent

• Global Anti-theft ISV for all Ultrabooks

• BIOS persistent

• Embedded on Galaxy flagship smartphones & tablets

• SAFE MDM support

• Samsung Enterprise Alliance Partner

• Samsung KNOX MDM Partner

Absolute Software Overview Cross-platform & device support, persistence & emergency response services

Endpoint Security for IT

Endpoint Management

Centrally track and secure IT assets within a cloud-based console.

Complete end-to-end lifecycle management for iOS, Android, Windows Phone, PC & Mac devices.

Endpoint Security for Consumers Remotely track, manage, secure & recover devices.

Absolute Software – Overview Routes to Market

Absolute.com Retailers OEMs Resellers Telco

Absolute Firmware Persistent Technology

Device OEMs

Consumer Corporate

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Absolute Software – Overview Over 30 Trusted Partners around the world

Consumer: Absolute LoJack

Absolute LoJack Device Theft. A World Wide Epidemic. Top Officials Publicly Pressure manufacturers to solve the problem.

Sources: 1. Absolute Software - 2012 End Point Management Report; 2. Ponemon Institute 2008 - Airport Insecurity: the case of lost laptops; 3. FBI Statistics; 4. Huffington Post: March 2013 “Apple Picking: How the iPhone Became An Object Worth Killing For”; 4. Federal Communications Commissions 5. Jack Wraith, chairman of the Mobile Industry Crime Action Forum,

Laptop Theft Stats Mobile Device Theft Stats

1 2 3

4 5 6 4

Absolute LoJack Competitive Differentiation: Absolute Investigation and Recovery Services Team. Upping the Ante in Device Theft Recovery.

Absolute LoJack Competitive Differentiation Persistence the only solution designed to survive a factory reset

Absolute LoJack Product Portfolio

Absolute LoJack The only solution than can safely recover a stolen device, while providing features to protect the data on the device.

Product Features

Windows 8*, 8.1, 7 or Vista

For Mac OS X 10.7+

Android 2.3+

Operating Systems

Absolute LoJack Global Availability

Absolute LoJack Marketing

SALES BROCHURE:

RETAIL PACKAGING:

ONLINE MERCHANDISING:

INFOGRAPHICS SELL SHEETS & BATTLECARDS

"Through diligent work performed

by Absolute Software and the LAPD they recovered my

laptop and its now in my

possession.“ - R. Vidales,

Los Angles CA

RATINGS & REVIEWS

Absolute LoJack News and Awards

Absolute LoJack Different Go To Market Programs to meet Your business objectives

Immediate Revenue

• Sell Stand alone at POS or APOS

• Margin rich product • Differentiate from

competition • Added value to

consumer • ESD – no inventory

costs

Recurring revenue stream • Sell or Bundle Absolute

LoJack with existing services

• SaaS model • High lifetime value • Exponentially grows as

more subscriptions get into the pipeline

Grow Services Portfolio

• Stronger security value prop across portfolio “most secure device on the planet”

• Increase attach rates to an existing item

• Value add to upsell

Industry Leading theft recovery solution with strong brand identification

Bundle Absolute LoJack to Add Revenue and Margin

Immediate Revenue

• Sell Stand alone at POS or APOS

• Margin rich product • Differentiate from

competition • Added value to

consumer • No cost inventory

with ESD

Retail Gift Card with “protected” device label

MacMall.com Configurator – POS add on

Build a recurring revenue stream as a bundle or stand alone The larger the install base, the larger the revenue stream

Recurring revenue stream • Sell or Bundle Absolute

LoJack with existing services

• SaaS model • High lifetime value • Exponentially grows as

more subscriptions get into the pipeline

Include in Services Portfolio to build attach or upsell

Grow Services Portfolio

• Stronger security value prop across portfolio “most secure device on the planet”

• Increase attach rates to an existing item

• Value add to upsell

Absolute LoJack Mobility

23

Samsung Strategic Alliance Expanding Partnership

Samsung PCs • Computrace BIOS persistent on Series 2-9 Windows Notebooks

Samsung Mobile Devices

• Computrace Firmware Persistence on 100M+ flagship Galaxy smartphones & tablets

Samsung Enterprise Alliance Program (SEAP)

• SEAP Gold Partner Samsung Approved For Enterprise (SAFE)

• Enhanced SAFE API support with Absolute Manage MDM

Samsung KNOX MDM Support

• Samsung KNOX MDM integration – Q1 2014

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Absolute LoJack Marketing Make your device the most secure on the planet

Mobility Marketing

Premium Security Add Absolute LoJack to be the most secure device on the planet

Co-Brand or White Label an Absolute LoJack Product

Front

Back

Absolute LoJack Theft Recovery and Security Products The ideal compliment to insurance for total product protection

Additional slides

Absolute LoJack. Many devices. One solution.

Windows 8*, 8.1, 7 or Vista

For Mac OS X 10.7+

Android 2.3+

Agent is installed Device is stolen Owner contacts local police and

Absolute

Absolute Theft Recovery Team forensically mines

stolen device

Thief and location are identified

Stolen device is recovered

Absolute Software Highest recovery rate in the industry

Absolute Software & Lojack – 2014 Overview

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