Post on 12-Sep-2014
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ADITYA BIRLA GROUPADITYA BIRLA GROUP
Abhishek Mhatre(1) Caroline Pereira(11) Karen Quodros(21) Nikhil Zine(31) Sagar Dhake(41) Tushar Gortekar(51)
St. Francis Institute of Management & Research
Introduction Introduction
Type PrivateIndustry ConglomerateFounded 1857Founder Ghanshyam Das BirlaHeadquater Mumbai, MaharashtraKey People Kumar Mangalabirla(chairman)Revenue Us $ 40 Billion (2012)Employee 136,000(2012)
HistoryHistoryStarted in 1919 with a Jute Manufacturing Company.
Group's founding father, Ghanshyamdas Birla.
The legacy was forwarded by
Mr. Aditya Vikram Birla , putting
India on World Map long back
1969, long before globalization.
•VisionTo be a premium global conglomerate with a clear focus
on each business.
•MissionTo deliver superior value to our customers, shareholders, employees and societal large.
MAJOR SECTORS:
CementCompanies - Grasim, Ultratech Cement Ltd
Non-Ferrous MetalsCompanies- Hindalc Industries Ltd., Noveli Inc., Aditya Birla Minerals Ltd, etc
TextileCompanies-Aditya Birla Nuvo, Grasim, Thai Acrylic Fiber
TelecommunicationCompanies-Idea cellular limited
ChemicalsCompanies-Aditya Birla chemical limited(Thailand) & Thai Peroxide co.
Brands- Polyphos, Epotech, Birol ex, Ecare etc
Insulators
Companies-Aditya Birla Insulator Pvt. Limited
AgribusinessCompanies-Aditya Birla Nuvo
Financial ServicesCompanies - Birla a Sun Life Insurance Company Ltd, Aditya Birla Finance Ltd.
Brands - Financial Services
MiningCompanies - Essel Mining and Industries Ltd
Brands - Iron Ore
GarmentsCompanies -Aditya Birla Nuvo
RetailCompanies - Aditya Birla Retail Limited
Brands - More (Supermarket)
Carban BlackCompanies - Aditya Birla Nuvo
IT-ITeSCompanies - Aditya Birla Minacs Worldwide Limited
Brands - IT-ITeS
Product Portfolios chosen for AnalysisProduct Portfolios chosen for Analysis
Industry Company
Telecom Idea Cellular
Cement Ultratech
IT-ITeS Aditya Birla Minacs
Aluminium Hindalco
Insurance Birla Sun Life Insurance
Asset Management Birla Sun Life Asset Management
Chemical Aditya Birla Chemicals (India)
Chemical TANFAC Industry Ltd
Retail Aditya Birla Retail (More)
Financial Services Aditya Birla Money
Portfolio Analysis Table
Sr No SBU Revenue of
SBURevenue
%Market
Leader/CompetitorRevenue of
ML/Competitor RMS MGR
1 Idea Cellular 12852.5 26.12 Airtel 41588.3 0.309 20
2 Ultra Tech 12246 24.88 ACC 8376 1.462 12
3 Aditya Birla Minacs 1431 2.91 TCS 6025 0.238 13
4 Hindalco 12142.7 24.67 NALCO 3298.78 3.681 13
5 Birla Sun Life Insurance 361 0.73 LIC 4395.38 0.082 20
6 Aditya Birla Retail 817 1.66 Reliance Retail 19140.3 0.043 19
7 Birla Sun Life Asset Management 4996.98 10.15 UTI Asset Management 4998.67 1 12
8 Aditya Birla Chemicals (India) ltd 809.9 1.65 Tata Chemicals 4011.87 0.202 15
9 TANFAC Industry Ltd 574.5 1.17 Tata Chemicals 4011.87 0.143 15
10 Aditya Birla Money 2981.7 6.06 HDFC Mutual Funds 5859.19 0.509 17
Total 49213.28
(Rs. In Crores)
0.010.1110
0
5
10
15
20
25
Idea Cellular
Ultra Tech Aditya Birla Minacs Hindalco
Birla Sun Life Insurance
Aditya Birla Retail
Birla Sun Life Asset Management
Aditya Birla Chemicals (India) ltd
TANFAC Industry Ltd
Aditya Birla Money
BCG Matrix of Aditya Birla Group
Relative Market Share
Mar
ket
Gro
wth
Rat
e
High Low
Hig
hL
ow
Portfolio CategorizationPortfolio Categorization
Stars Category• Hindalco• Ultra Tech• Birla Sun Life Asset
Management
Question Mark Category• Idea Cellular• Birla Sun Life Insurance• Aditya Birla Money• Aditya Birla Retail• Aditya Birla Chemicals
(India) Ltd• TANFAC Industry Ltd• Aditya Birla Minacs
Strategic ObjectivesStrategic Objectives
Stars
Market growing rapidly
High Market Share.
Stars are to be protected as they are cash cows of future when the growth of market declines
Question Marks
Market is growing high.
Market share is low.
ChoicesChoices
For Question Mark Increase investment Withdraw
► by harvesting or► by divesting or► by identifying a niche
market
For Stars Maintain the status and keep
improving
ReferencesReferences
• http://www.ibef.org/download/retail-august-2013.pdf
• http://www.ibef.org/industry/telecommunications.aspx
• http://www.ibef.org/industry/cement-india.aspx
• http://www.ibef.org/download/financial-services-august-2013.pdf
• http://www.ibef.org/download/it-ites-august-2013.pdf
• http://www.ibef.org/industry/science-and-technology.aspx
• http://www.marketresearch.com/Business-Monitor-International-v304/India-Mining-Q1-7903196/
• http://www.ultratechcement.com/images/downloads/Results_Q3FY14.pdf
• http://insurance.birlasunlife.com/Lists/LIUSPublicDisclosure/Attachments/766/Form-L-2.pdf
• http://www.ideacellular.com/wps/wcm/connect/7688eb00417f5c19b913ffdc1af04cc7/QR_Q2FY14.pdf?MOD=AJPERES&CACHEID=7688eb00417f5c19b913ffdc1af04cc7
• http://www.hindalco.com/investors/downloads/Hindalco_Q2FY13-14_Results.pdf
• http://www.pantaloons.com/images/financials_financialstatements/FY%202013-14Q2%20results.pdf
• http://www.moneycontrol.com/stocks/company_info/print_main.php
• http://mutualfund.birlasunlife.com/MFUSFormDownloads/AUM-AMC-website-Sep-13.pdf
• http://www.adityabirlanuvo.com/investors/downloads/Nuvo_Q2FY14_presentation.pdf
• https://tanfac.com/content/TANFAC_Nov_2013_Eng.pdf
• http://articles.economictimes.indiatimes.com/2013-12-27/news/45626860_1_chemical-industry-chemical-engineers-president-pranab-mukherjee
• http://www.adityabirlamoney.com/downloader.asp?file=Uploads/aboutUs/FinancialResults/ABML%20Standalone%20Financial%20Results%2030th%20Sept%202013_3110131207.pdf
• http://business.mapsofindia.com/finance/top-asset-management-companies.html
• http://www.hdfcfund.com/CMT/Upload/ArticleAttachments/HDFC_Balance%20Sheet_%20-%20Sep%2030%202013.pdf
• http://www.tcs.com/investors/Documents/Financial%20Statements/TCS_IndianGAAP_Q3_14.pdf
• http://www.acclimited.com/newsite/finance/Standalone23102013.pdf
• http://www.airtel.in/wps/wcm/connect/8787de99-32fb-4503-97ba-67532e01cd34/Quarterly-Report-Q2-FY14.pdf?MOD=AJPERES
• http://www.sbilife.co.in/sbilife/images/File/documents/disclosures/2013_Q2/L1.pdf
• http://www.moneycontrol.com/stocks/company_info/print_main.php
• http://www.nalcoindia.com/investor/Q2_Results.pdf