Presented by: Joe Pascual

www.dotstudioz.com

twitter.com/dotstudiozinc

THE PROSUMERWho is the Prosumer ?

Digital Producer

Influencer

“Professional Consumer”

No longer interested in 1 way advertising but in a true dialogue with brands

DotstudiozCreating a true dialogue

Dotstudioz creates products and offers services that tap directly into the prosumer’s core values

and influence potential

Dotstudio Pro is a white label CMS that: •Deploys•Manages•And Tracks

video across multiple platforms

Manage & Delpoy

Assign points to each video that can be earned by users if they influence:• How much of a video was watched•How much social interaction it receives

Viral Campaign Plugin

Points Earned 2,570

656500

My Viral Swagger

My Stats

Use Viral Swagger to…

CAMPAIGNCAMPAIGN

Submit your Brand Integrated Short Film and

Win A Scion

Post your video

Share across your social networks

You and your friends win Viral Swagger points and

prizes

The Top Filmmaker wins a new Scion IQ

and a national TV spot

CAMPAIGNCAMPAIGN

Here’s how…

Come to scionav.com and register to download video assets for your film like:

CAMPAIGNCAMPAIGN

•Opening title sequences

•Images

•Video transitions

•And audio tracks

Invite your friends to share your video as well other Scion Campaign Videos and track your influence to win

CAMPAIGNCAMPAIGN

Earn Viral Swagger Points based on how well you influenced the viral reach of each video

CAMPAIGNCAMPAIGN

Redeem your points for Scion Swag at your local dealership

TOYS ACCESORIES CLOTHING

CAMPAIGNCAMPAIGNScion chooses from the Top 10 most influential filmmakers

and awards the Winner with a new Scion IQ AND your short film gets released on National TV with your credit.

•Storytelling & Innovative Brand Integration•Best Use of Assets•Production Value•Viral Swagger

Based on:

CAMPAIGNCAMPAIGNDigital Producer

Influencer

Campaign effortlessly leverages the influence of each participant and their friends

More Value for Toyota Brand Managers

Create and measure campaign success out of one dashboard