AIESEC 22 Aug 2009 Green Packet & Packet One Overview

Post on 17-May-2015

1,248 views 3 download

Tags:

description

Presentation I made to 300+ delegates from 100+ countries at the AIESEC 2009 International Congress held in Kuala Lumpur. I had 15 minutes. I had fun. Everyone was half my age! :D

transcript

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

Green Packet, Packet One & WiMAX

AIESEC 2009 International Congress 22nd August 2009

Going Beyond Broadband

• Founded in Silicon Valley, California

• Established Headquarters in Malaysia year 2000

• Listed on the main board of the Malaysian Bourse

• ~ 800 employees

• Holding Company of Packet One

• Malaysia

• China

• Taiwan

• Middle East

• US

• Singapore

• Australia

Packet ONE

• First WiMAX Operator in South East Asia

• One of the largest & most successful WiMAX networks worldwide

• Provides the wireless broadband service P1 W1MAX

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

What is WiMAX?

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

WiMAX

Worldwide Interoperability for Microwave AccessBlah Blah Blah…-_-

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

The real question is…

what can WiMAX do for me?

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

The next generation WiFi

Everything WiFi does, WiMAX does betterWhat WiFi wants to be when it grows up

WiFi on SteroidsWiFi’s Wet Dream

Bigger, Wider, Better, Faster, Badder WiFi

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

The City will be your HotspotThe Internet will be your playground

Wherever you are.

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

In the last ONE year….

Launched the FIRST WiMAX Network in SEA

Launched the LARGEST City WiFi Network in Malaysia

FREE

1500+ hotspots in KL

Became the FIRST operator in SEA to be invested into by INTEL

Won the Red Herring Asia’s MOST INNOVATIVE Private Company Award

Services in 9 out of 12 states in Peninsular Malaysia

Kelantan

Terengganu

Kedah

Perak

Pahang

Johor

Melaka

Negeri Sembilan

Selangor

Perlis

Kuala Lumpur

Pulau Pinang

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

So…

what makes the Green Packet Group and Packet One different?

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

PEOPLEChoose Different

MINDSETThink Different

PASSIONLive Different

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

For example…

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

BroadbandWhen others said…

There’s already 1.8m broadband subscribers in Malaysia. A strong monopoly with >90% market share. And 3 mobile companies with more

than 15 years experience & with very deep pockets. YOU CANNOT COMPETE.

We saw…27 million people. 6 million households. ONLY 1.8m broadband users

We did…ONE THIRD of total new fixed broadband subscribers in Q1 2009

With less than 1/4th of the coverage. With less than 1/10th of the resources.

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

Social MediaWhen others said…

Social networks are a fad. Twitter makes no sense. You can never be as good as Facebook, Myspace or Friendster. You can never EVER make

money. No way.

We saw…Social Networks will BE the Internet. Social Networks will enable online

currency, start online marketplaces, and go beyond advertising

We did…First in Malaysia to launch a social network with built-in virtual currency.

Ranked top local social network in Malaysia in July 2009 by Alexa. Available both on computer and mobile.

ruumz. get in.www.ruumz.com

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

DevicesWhen others said…

We are not in the device game. People want the performance, they don’t care how it looks. It’s called a USB dongle, a 802.16e mobile WiMAX

modem

We saw…Wireless broadband is more than just a technology. It will be an inseparable

part of our lifestyle. And everybody wants to look good

We did…We designed it ourselves. We made it smaller. We made it sexier. We made

it cool. We called it the WIGGY

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

ContentWhen others said…

The local creative content industry doesn’t understand business. We don’t need to support them. No justifiable returns on investment. They need us

more than we need them.

We saw…Content is what people use broadband for. Without content, there would

be no need for broadband. We all want good local content, but we just can’t get to them. We need to support local content creation.

We did…We developed & launched P1 Malaysian Filmmakers Showcase presents

15malaysia.15 top directors. 15 films. 15 views. On 1 Malaysia. Exclusively Online.

15 films 3-5 mins each, released over 6 weeks<300,000 streams. 80,000 downloads. In the first 5 days. For the first 3 films.

> 70% views by non P1 WiMAX users

www.p1.com.my/15my and m.ruumz.com on your phone

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

What We’ve Learned…

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

Begin with the END in MindStephen R. Covey

But what is YOUR end?

Find it and LIVE it

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

Some see things as they are and ask why? I see things as they could be and ask, why not?

George Bernard Shaw

Ask your questions. Create your different future.

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

Learn to Learn, and Learn to UnlearnA lot of smart & successful people we’ve met

The way things has always been, is almost always never the way how things will be.

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

Enough talk. Now Watch.

http://james.ruumz.com/Videos/View.aspx?id=44117&returnurl=/Videos/Default.aspx

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

Be HungryBe FoolishBe Brave

Ask…Why Not?(from various sources, over the years)

Private & Confidential. Property of Packet One Networks (Malaysia) Sdn Bhd. jcp10808

james.ruumz.comwarbaby on twitter & Facebook

www.p1.com.my * www.ruumz.com

thank you