A viewership of 5 million adults, 1 million children can be yours!

QUALITYACCOUNTABILITY

VERSATILITY

THE WELLNESS TELEVISION PLATFORM OFFERS ADVERTISERS AND CONTENT

MARKETERS

WELLNESS TELEVISION IS A MEDIA PLATFORM PLACED WITHIN DEPARTMENT OF HEALTH CLINICS IN GAUTENG, SOUTH AFRICA

*OVER 5 MILLION ADULTS & 1 MILLION CHILDREN ARE REACHED A YEAR THROUGH THE SCREENS WHICH CAN UPLOAD AND BROADCAST EXISTING TV & RADIO CONTENT. THE AVERAGE WAITING PERIOD/VIEWING TIME IS APPROXIMATELY 3 HOURS PER PATIENT. *VIEWERSHIP STATISTICS ARE BASED ON ACTUAL ID NUMBERS OF PEOPLE TREATED.

QUALITY

LCD SCREENS PROVIDE QUALITY CONTENT & ADVERTISING TO AN

ENGAGED AUDIENCE IN THE WAITING ROOMS.

QUALITY

QUALITY

UNINTERRUPTED AUDIENCE

ENVIRONMENT

QUALITY

WELLNESStelevisionPOWERED BY ISILUMKO MEDIA

OVER 50 SITES ARE FITTED WITH SECURE 42” LCD SCREENS WITH SEPARATE REAR MOUNTED SPEAKERS & BUILT-IN PLAYBACK UNITS.

ADVERT BREAKS ARE INCLUDED UP TO 4 TIMES PER HOUR.

DAILY BROADCASTS (MON-FRI) COMMENCE AT 07H00 AND CONTINUE UNTIL 17H30

QUALITY

HIGH ENGAGEMENT

RATES

NO OTHER MEDIA MEANS

QUALITY

LSM 3 -7

0%

13%

25%

38%

50%

LSM 4 LSM 5 LSM 6 LSM 7

PERCENTAGE OF TOTAL AUDIENCE

WELLNESS TELEVISION DEMOGRAPHICS

49%

51%

QUALITY

&STATISTICS REPORTING

ACCOUNTABILITY

VIEWERSHIP STATISTICS ARE BASED ON ACTUAL ID NUMBERS OF PEOPLE TREATED.

TECHNICAL STATISTICS ARE GENERATED BY THE WELLNESS TELEVISION NATIONAL OPERATIONS CENTRE WHICH MONITORS ALL SCREENS 24/7

MONTHLY ADVERTISING

REPORTS

ACCOUNTABILITY

Wellness TV is an Isilumko Staffing (Pty) Ltd Media Platform

5 0 0 0 0 T A R G E T E D V I E W E R S P E R M O N T H

CLIENT

BRAND

SCREENSHOT

ASPEN

LENNONBalsem KopviaBehoedBorsEntressHarlemensis

S E P T E M B E R O V E R V I E W

The Average Uptime over this period has been 98,8%The Total Screen Days is 1037

Y O U R S T A T I S T I C S

YOUR PACKAGE

FLIGHTINGS SCHEDULED/ ADDED VALUE

ACTUAL PLAY OUTS(FACTORING DOWNTIME OF 1,2%)

YOUR ADDED VALUE FOR THE MONTH

15 x 20 Second Spots Daily @ R30 000 (15 555 adverts per month)

25 x 20 Second Spots Daily (25 925 per month)

25 613 per month

64,6% or R19 380

Wellness TV is an Isilumko Staffing (Pty) Ltd Media Platform

5 0 0 0 0 0 T A R G E T E D V I E W E R S P E R M O N T H

CLIENT

BRAND

SCREENSHOT

Vodacom

Free4Sho

S E P T E M B E R O V E R V I E W

The Average Uptime over this period has been 98.5%The Total Screen Days is 1055

Y O U R S T A T I S T I C S

YOUR PACKAGE

FLIGHTINGS SCHEDULED/ ADDED VALUE

ACTUAL PLAY OUTS(FACTORING DOWNTIME OF 1,5%)

YOUR ADDED VALUE FOR THE MONTH

7 x 60 Second Spots Daily (7385 adverts PER MONTH)

20 x 30 Second Spots Daily 21100

20784 x 30 second adverts per month

38,5%

SEP 2013

MEDIA REPORT

MONTHLY ADVERTISING

REPORTS

ACCOUNTABILITY

UNPROMPTED CALL RATES

(WHICH ADVERTS HAVE YOU SEEN?) DO YOU WATCH WELLNESS TELEVISION WHILE YOU WAIT?

19%

81%

ACCURATE AD RECALLNO RECALL/INVALID

8%

92%

YES NO

ACCOUNTABILITY

17%

21%

19%

19%

6%

16%

0-5 YRS 5-15 YRS 16-24 YRS25-34 YRS 35-49 YRS 50 YRS+

ACCOUNTABILITY

DEMOGRPAHICS WELLNESS TELEVISION

LSM 3 TO 7

0%

20%

40%

60%

80%

100%

WELLNESS TV HAS HELPED MEWELLNESS TV HAS MADE MY WAIT MORE PLEASANTI WOULD LIKE SOME FURTHER READING MATERIAL OF THE PRODUCTS ADVERTISEDI THINK PEOPLE BENEFIT FROM THE EDUCATION ON THE SCREENSIT IS LOUD ENOUGHI CAN CLEARLY SEE THE SCREEN

100 RESPONDENTS WERE INTERVIEWED IN 5 CLINICS

ACCOUNTABILITY

VERSATILITY&CONTENT ADVERTISING

VERSATILITY

COMMERCIALS

60, 30 OR 15 SECOND SPOTS PLACED WITHIN ADVERT BREAKS. ANY EXISTING TV OR RADIO

MATERIAL CAN BE USED. NO LANGUAGE LIMITATIONS OTHER THAN STD ASA

REGULATIONS.

ADVERTISER FUNDED PROGRAMMING

CREATE YOUR OWN ‘BRANDED’ CONTENT AND REACH YOUR AUDIENCE IN A MORE AUTHENTIC WAY. CONTENT CREATED

CAN BE DONE SO IN CONNECTION WITH YOUR EXISTING CONTENT STRATEGY FOR AMPLIFICATION.

COMPETITIONS INTERACTIVE SMS COMPETITIONS HAVE AN AMAZING RESULT ON THIS PLATFORM AND OFFER THE PERFECT DIRECT ENGAGEMENT AND DATA GATHERING OPPORTUNITY FOR

THIS MARKET SEGMENT.

OFFERS CONTENT PRODUCTION &

DESIGN SERVICES

EMAIL USINFO@WELLNESSTV.CO.ZA

WWW.WELLNESSTV.CO.ZAVISIT US

A viewership of 5 million adults, 1 million children can be yours!