Apidaze Telecom API pre-conference workshop 11_11_2013

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APIdaze session at the Telecom API pre-conference workshop

transcript

simplicity  

performance  

ROI  

pay  as  you  go  London,  Dexter  House  11  November  2013  

Luis  B.QUINA,  Co-­‐Founder  &  COO    Philippe  SULTAN,  Co-­‐Founder  and  CTO  

! Cloud communications REST API

! 100% Made for Developers

! Voice, SMS & WebRTC

! DIDs available in 50 countries, 4000 cities

APIDAZE: Facts & Figures

Luis Quina COO

Founders

Philippe Sultan CTO

Founded in March 2013, team working together since 2010 (500+ b2b customers managed)

Richard Lalande CEO Co-Founder of SFR

Our “DNA”: Software, Telco, SIP, Enterprise Telecom, WebRTC, CRM + Lead Management, Global

Currently: private beta with enterprise developers and integration partners, operations running i

Developers : building the community focusing on France & Europe

Yves Weber CMO

Developer Portal: What you can do

Developer Portal: How it works

Developer Portal: Script Reference

4.200 customers (leading advertisers)

Number 1 Affiliate Network in Europe (web & mobile)

90 million transactions a year

5 billion € sales generated through its affiliate network

How a leading European affiliate network increased its revenue by 15%

Business model: Revenue share paid by Advertiser and split between Zanox, affiliate and Apidaze

How  to  make  the  right  investment  choices  without  a  precise  knowledge  of  ROI  ?  

BEFORE  Apidaze…  

Difficult  to  know  the  exact  performance  of  each  leads  channel  

with  a  limited  number  of  phone  numbers  !  

9  

Simplicity + Speed = « Cut +Paste »

CUT  

PASTE  

1-­‐  A  user  clicks  on  a  banner  or  an  e-­‐mail  sent  by  the  affiliate  network  

2  –  When  the  user  arrives  on  the  landing  page,  the  APIDAZE  API    script  is  called  and  a  unique  number  is  displayed  and  the  campaign  generated  dynamically.    

Developer Portal: WebRTC SDK

WebRTC + Audioconference: www.webr.tc

WebRTC & Flash Call Widget

www.apidaze.io

84 Avenue de la République 75010 Paris - France Have a project, a prototype idea ? Please send a message to lquina@apidaze.io

Ask for a free developer account: contact@apidaze.io

Co-organizer of the WebRTC Paris Meetup www.meetup.com/webrtc-paris/

TADS Sponsor, Bangkok, November 21-22 http://tadsummit.com/2013/