Post on 30-Mar-2016
description
transcript
In excess of 40million trail runners
world wide !
2 years in development to achieve the ultimate Adventure Sports shoe
V-Lite InfinityImprovement possibilities
New Factory Partner
Completely New Last
Improved Upper
Improved Outsole/Midsole
TestingField Testing
Lab Testing
V-Lite InfinityField Test Data
In excess of 200 hours/1400 miles on trails, roads and fells
‘Superb fitting size 8 with good hold on mixed terrain’
‘They dry faster than many lightweight trail/fell shoes’
‘Grip on steep grass/fell ascents and overall comfort is good, no complaint on road sections of any impact jarring’
‘Heel hold better than some established fell shoes from other brands’
‘Outsole composition to be durable and well suited to end use’
KLETS – Globally respected field testing facility.
V-Lite InfinityTest Data – Pronation reduction
Over Pronation prevention
Average
Std Deviation +/-
Rank
1) Slows down lateral-to-medial forces during heel strike
2) Lower variance between subjects allowing Infinity to benefit a broader set of athletes
BrooksCascadia
Hi-Tec Single
Density
MontrailSabino
Salomon XA Pro
TNF Alkaline
Hi-Tec Infinity
22.78
14.07
6
21.85
13.50
5
19.65
24.90
4
16.92
8.14
3
16.40
5.26
2
14.70
3.42
1
V-Lite InfinityTest Data
Brooks CascadiaHi-Tec SingleHi-Tec InfinityMontrail SabinoTNF AlkalineSalomon XA Pro
V-Lite InfinityTest Data – Centre Of Pressure
Subject 1: Pressure profiles, illustrating the COP pathway, pressure hot spots
The North Face Montrail Hi-Tec Infinity
V-Lite InfinityTest Data – Centre Of Pressure
Subject 1: Pressure profiles, illustrating the COP pathway, pressure hot spots
The North Face Brooks Hi-Tec Infinity1) Smoother, straighter Centre Of Pressure2) More efficient gait cycle 3) Less likelihood of injury
Martin Dreyer – Hi-Tec brand ambassador
• South Africa’s most highly respected adventure athlete
• Won 7 Dusi Canoe Marathons (SA’s most famous canoe marathon & Martin is known as the Dusi King)
• Land Rover G4 World Champion
• Raid finals
• Adventure Racing World Championships
Martin also runs a hugely successful charity scheme called ‘Change a Life’ which involves taking cattle herders from ‘The Valley of a Thousand Hills’ in Kwa-Zulu Natal and turning them into champion Adventure Racers with results such as:
V-Lite InfinityBrand Ambassador
V-Lite InfinitySUZE
V-Lite Infinity HpiIon-Mask
V-Lite InfinityVibram
V-Lite InfinityBottom unit
V-Lite InfinityStyle possibilities
V-Lite Infinity HPiColour possibilities
Marketingsupport