Ask This. Sell That: How Quizzes and Behavioral Automation are Crushing Ecommerce Conversion

Post on 15-Jul-2015

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Ask This. Sell That: How Quizzes and Behavioral Automation

are Crushing Ecommerce Conversion

Ask This. Sell

That.

A recording of this

webinar and these

slides will be available

on the Qzzr blog

Profitizing Worthless Traffic

ECOMMERCE

ENTERPRISE CLIENT RETENTION RATE >

97%

Trusted By Global LeadersWith strong tech teams

PUBLISHERS

B2B

The world’s most social quizzes

Create, Embed and Share

Quizzes

Drive Social Traffic | Drive Conversions

Let’s Discuss...

How quizzes drive loads of quality traffic

How behavioral automation improves conversion

How the right content leads to revenue

How to create engagement and commitment

GET THE RIGHT KIND

OF ATTENTION.

Quizzes Are Hot.

They Said It.

“Eight of the top ten

most shared articles

on the web in the last

eight months were

quizzes”(BuzzSumo, 4/14)

“Nine of the top ten

most shared stories on

Facebook in January,

2015 were quizzes”(Newswhip, 1/15)

“The average quiz is

shared 1,900 times”(BuzzSumo, 3/15)

The Proof is in the Pudding.

82% click-through rate from newsfeed

65-80% completion rate

2:27 average time on quiz

5% lead conversion rate

19% offer click rate

What’s Most Exciting?

Turning This Into This

Quizzes Drive Quality Ecommerce

Traffic.

Quizzes Drive Quality Ecommerce

Traffic.

490 impressions | 90 leads | 18.4% conversion rate

Quizzes Driving Quality

Ecommerce Traffic.

Quizzes Driving Quality

Ecommerce Traffic.

430,000+ impressions23,000+ leads$370,000+ in sales (and counting)

What Do You Do With All that

Traffic?

Use Marketing Psychology to

Convert it.

Think Like The User.

Think Like The User.

Build On Momentum.

Build On Momentum.

Give Your Visitors Something

Realistic.

Enter Email Address Enter Email Address

Give Your Customers Something

Realistic.

Enter Email Address Enter Email Address

Be Consistent With Your Message.

Drive Action with a Little Nudge.

Or a Few Little Nudges...

Find Us.

QUESTIONS

?

Maricor Resente

profit@BounceExchange.com

Owen Fuller

sales@qzzr.com

Consider Conversion Crushed.

With these take aways:

● Drive traffic with fun quizzes

● Direct the traffic with the right message at the right time

● Make sure your customers see themselves in your messaging

● Create steps that engage, leading to conversion commitment

● Keep the messaging consistent; remind customers of your value (and theirs)

● Drive customers to take action with well-timed nudges

Ask This. Sell That: How Quizzes and Behavioral Automation

are Crushing Ecommerce Conversion

Ask This. Sell

That.