Automotive Market Research Presentation

Post on 27-Jan-2017

180 views 1 download

transcript

Want to know the

in the a utomotive industry?

Did you know that…

“Proton is the only Muslim country manufacturer, and the only 'full-fledged' manufacturer in South East Asia that designs, develops and manufactures their own cars.”

Source: http://says.com/my/stories/proton-facts-trivia-secrets

What Was The First Car?

“Designed, built and patented by Karl Benz in 1886, the Benz Patent-Motorwagen is universally recognized as the first internal combustion automobile. In 1926, Karl Benz and Gottlieb Daimler would join forces and company's, creating Daimler-Benz, later Mercedes-Benz.”

Source: http://www.rantcars.com/2015/02/26/15-car-trivia-questions-and-answers/

Sedan cars mainly used for family trips

About a third of Malaysians are keen to buying a car in the near

future

Car market is being affected by fuel price fluctuations and

weakening of Malaysian Ringgit

Stability & aesthetics hot buttons for car purchase

Prestige main driver for car purchase amongst luxury car

owners

Fuel economy consumption top

satisfaction point for sedan owners

Customer Satisfaction

Study

Car Clinic

Research

UAI Study

Types of Automotive

Research That We Do

Consumer Connect

Ad Test Focus Group

Discussion

Find out more about automotive industry trends & car owners’

perceptions towards various car manufacturers and many others...

Fasten your seatbelt and drive yourself to our website at

http://www.asiamonitor.com.my/

Voice/Fax : +6 0322422346

Voice/Fax: +6 0378657317

Neil Bab – Group Business Director info@asiamonitor.com.my

info@monitor-survey.com

Asia Monitor Group Suite 1006, Level 10, Block B2, Leisure Commerce Square, Jalan PJS 8/9, 46150 , PJ, Malaysia

Asia Monitor Inc. CA: B-5-8 Plaza Mont Kiara, Mont Kiara 50480 Kuala Lumpur, Malaysia

Voice/Fax : +1 585 584 1321

Voice/Fax : +65 86195209

Voice/Fax : +919873896267