Post on 23-Jul-2015
transcript
© 2015, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
John R. Rymer, Vice President & Principal Analyst, Forrester Research
Amit Khanna, Vice President of Cloud Services, Virtusa
Vikram Garlapati, Manager Solutions Architect, Amazon Web Services
May 19, 2015
Industry Trends and Best Practices
for Cloud Adoption
2
Agenda
› Cloud is established in the enterprise, expanding
into new workloads
› Why cloud’s spread changes everything in app
delivery
› Best practices for migrating diverse workloads
› Overview of AWS infrastructure
© 2015 Forrester Research, Inc. Reproduction Prohibited 5
Agenda
› Cloud is established in the enterprise, expanding into new workloads
› Why cloud’s spread changes everything in app delivery
© 2015 Forrester Research, Inc. Reproduction Prohibited 6
Public Clouds Growing Fast
$12
$4
$75
1 2 3
$91B
$44
$14
$133
$191BCloud Platforms
Cloud Business
Services
Cloud Apps (SaaS)
2015* 2020*
Source: April 24, 2014, “The Public Cloud Market Is Now In Hypergrowth” Forrester report:
* Forrester estimate
© 2015 Forrester Research, Inc. Reproduction Prohibited 7
And There’s Still A Lot Of UpsideWhich of the following types of development technologies have you worked with in the past 24
months? (Select all that apply)?
© 2015 Forrester Research, Inc. Reproduction Prohibited 8
Devs Adopt Cloud For Many App TypesWhich of the following types of applications are you currently developing using cloud environment
or have you delivered in a cloud environment in the past 12 months? (Select all that apply)?
© 2015 Forrester Research, Inc. Reproduction Prohibited 9
Cloud Keys Customer Responsiveness
1980s
1990s
1960s
2010
Data processing -- Batch automation of accounting, back-office
IT -- Database, online systems-of-record and PCs
automate front-office
The Internet -- eBusiness brings external
(Web) access to internal business processes
The Customer -- Mobile & social
empower customers – systems of
engagement win, serve, retain them
Required D
eliv
ery
Tim
e
© 2015 Forrester Research, Inc. Reproduction Prohibited 10
There Are 5 Major Adoption Paths
• Many
Development and Test
• Coca-Cola, Under Armour
Systems of Engagement
• Walgreens, most Salesforce customers
Sales & Support management
• Boeing, GE, Hilti
B2B
• Home Depot, Lowes, a Big Pharma
New Commerce and Products
© 2015 Forrester Research, Inc. Reproduction Prohibited 12
The Big Win Is “Test And Learn”
Dream it
Build it
Try it out
Decide about it
Refine it
Extend it
6-12
months
3-5 days
© 2015 Forrester Research, Inc. Reproduction Prohibited 13
Speed Drives Adoption, Hybrid Results
Source: Forrsights Software Survey 2013; April 2014 “The Public Cloud Market Is Now In Hypergrowth”
© 2015 Forrester Research, Inc. Reproduction Prohibited 14
Speed Drives Adoption, Hybrid Results
Source: Forrsights Software Survey 2013; April 2014 “The Public Cloud Market Is Now In Hypergrowth”
What it means:
• Enterprises seek responsiveness in business zones.
• Technology management’s key value is integration
• Integration is the key talent, technology investment
• Key cloud ISVs become hubs; partner rosters crucial
© 2015 Forrester Research, Inc. Reproduction Prohibited 16
The 3 Types Of Cloud Developers
DevOps Pro
Writes code, scripts
Must configure virtual
resources and
platforms
Usually codes locally,
deploys own stack to
cloud
Coder
Writes code
Avoids virtual
resource; does some
platform config
Often codes locally,
deploys own stack to
cloud
Rapid Developer
Shuns coding
Shuns virtual
resource and
platform config
Develops in the
cloud platform
© 2015 Forrester Research, Inc. Reproduction Prohibited 18
TOP FLAVORS
Cheesy
Coffee/chocolaty
Nutty
“Celebrity customer
experiences” have real-
time contextual
awareness and adapt to
serve a single consumer.
© 2015 Forrester Research, Inc. Reproduction Prohibited 21
New:
• App Strategy
• Sourcing
• Org Structures
• Accounting
• Solutions
In Apps Delivery, Everything Is Changing
Focus on customer
Cloud ecosystems
Cloud economics
Continuous innovation
Continuous insights
© 2015 Forrester Research, Inc. Reproduction Prohibited 24
Change Your Org Structures
CIO
Shared
Platform
Services
Servers & StoragePlatforms &
Frameworks
Release
ManagementDatabase
Service Interfaces, Contracts, Roadmaps
Other
teams
Sales
team
Digital team
Funding &
Budgeting
Business Priorities
Portfolio
Management
Custom Software
SDLC/Team
Structure
Vendors
Legal &
compliance
Service
providers
Shared Platform AD&D
© 2015 Forrester Research, Inc. Reproduction Prohibited 25
Change Your Accounting
Business needs
Services design, brokering & provisioning
Pay for what you use
Fund evolution & capacity
© 2015 Forrester Research, Inc. Reproduction Prohibited 26
Change Your Solutions
February 2014 “Application Delivery In The Modern Age”
• Composite
• Multichannel
• Immediate
Recap: Cloud Adoption Phases
Applying best practices across the complete journey
CLOUD MIGRATION BEST PRACTICES
Phase 1 Phase 2 Phase 3
Exploration
• Establish quantifiable goals
and objectives
• Factor in your existing
organizational constraints
• Choose cloud platforms
wisely
Rationalization
• Do not lose focus on business
value of the application
• Balancing risk vs reward
• Consider interdependencies
of Applications
• Vendor Lock-in benefits
Optimization
• Pipelines and Continuous
Delivery
• Rationalize Security
Models
Establish quantifiable goals and objectives
Focus on improving the business capability
EXPLORATION BEST PRACTICES
Improve Business Capability
Reduce Develop
ment Cost
Reduce Operational Cost
• Faster time to market
• Scalability and availability
• Improve user experience
• Capability led innovation
• Reduce application
maintenance cost
• Remove application
duplication
• Reduce cost of developing
new capability
• Reduce hardware and
software costs
• Reduce cost of maintaining
the IT infrastructure
• Capex vs Opex
Lower cost alone should not be the goal
Financial: Current cost models, existing contracts etc.
Regulatory: Data security and ownership, compliance and other related requirements
Organizational: Current skillsets and competencies, vendors, team structures
Service: Existing service level agreements, contracts in place etc.
Technical: Technology stacks, software licenses, integration requirements
Operational: DevOps, governance , risk management etc.
Existing organizational constraints are important
EXPLORATION BEST PRACTICES
Document, plan and incorporate constraints
Cloud platforms are very diverse ( SaaS, PaaS, IaaS) - Choose wisely
Vendor lock and constraints increase from IaaS, PaaS to SaaS
EXPLORATION BEST PRACTICES
SaaS
PaaS
IaaS
Pla
tfo
rm c
apab
iliti
es
Ven
do
r Lo
ck in
Compute, Network and cloud services
Architecture, design and frameworks
HighBusiness processes
Low
Medium
IaaS – Competitive Advantage
PaaS/SaaS – Business Support Systems
Do not lose focus on business value of the application
Technical possibilities alone may not provide the optimal rationalization plan
RATIONALIZATION BEST PRACTICES
Business Value
• Agility
• Innovation
• Risk
• User Satisfaction
• Financial
IT Efficiency
• Operational Cost
• Potential Cost
• Standardization
• Reuse
• Operational Maturity
Asset Class
• Informational
• Strategic
• Transactional
• Infrastructure
Portfolio
Bu
sin
ess V
alu
e Zone 4 - Healthy
Zone 2 - Re-engineer
Zone 3 - Evaluate
Zone 1 - Retire
2 4
31
Business value should be the key driver
Efficiency / Suitability
Do not de-risk to the extent of making the program irrelevant
Adopting a rational level of risk paves the way for high returns
RATIONALIZATION BEST PRACTICES
• Pick lowest risk application (something we can live without – in the worst
case)
• Also end up being the lowest impact application
General tendency when moving to the cloud;
Downside is that even with great success, only minimal positive impact will be
realized
We recommend a balanced approach, where a representative group of
applications are picked including low impact low-risk, but also some
high impact applications that can validate the promise of cloud
computing
Balance low hanging fruits and complex migrations
Interdependencies of Applications
RATIONALIZATION BEST PRACTICES
Take a holistic view of applications, where does the application fit in, in the grand scheme
Dependency Structure Matrix
End points remediation can be a huge undertaking
Vendor Lock-in is not always a bad thing
RATIONALIZATION BEST PRACTICES
Clearly understand the upside and downside of avoiding vendor lock-in
Pros
• Provides portability across cloud platforms
• Protects against platform cost increases
Cons
• Requires additional effort
• More expensive to build, operate and maintain
• Increase in time to market
• Can leverage only the lowest common services
• Platform specific services can not be leveraged
Be pragmatic about vendor lock in
Focus on Cloud Pipelines and Continuous Delivery from the onset
OPTIMIZATION BEST PRACTICES
Continuous Delivery reduces Time To Market and increases operational agility
Transitioning to a Cloud DevOps model can yield huge benefits
Re-think security models
A tiered security model is the key; leverage shared security model, application and infrastructure security capabilities of cloud
OPTIMIZATION BEST PRACTICES
Application Security
• Most likely the enterprise architecture will be hybrid, plan for it
• Federated SSO
• Identity providers and Service Providers
• Common authorization model
Data Security
• Encryption at rest and in motion
• Key management
• Data residency
Infrastructure Security
• Virtual Private Clouds and Subnets
• Access Frameworks ( IAM)
Rationalize and simplify security models
AWS provides broad and deep services to support any cloud workload
AWS Global Infrastructure
Application Services
Networking
Deployment & Administration
DatabaseStorageCompute
What is AWS?
What sets AWS apart?
Building and managing cloud since 2006
60+ services to support any cloud workload
History of rapid, customer-driven releases
11 regions, 29 availability zones, 53 edge locations
48 proactive price reductions to date
Thousands of SIs and ISVs; 2,100+ Marketplace products
Experience
Service Breadth & Depth
Pace of Innovation
Global Footprint
Pricing Philosophy
Ecosystem
*as of July 31, 2014
Administration
& Security
Access
ControlIdentity
Management
Key Management
& Storage
Monitoring
& Logs
Resource &
Usage Auditing
Platform
Services
Analytics App Services Developer Tools & Operations Mobile Services
Data
Pipelines
Data
Warehouse
Hadoop
Real-time
Streaming Data
Application
Lifecycle
Management
Containers
Deployment
DevOps
Event-driven
Computing
Resource
Templates
Identity
Mobile
Analytics
Push
Notifications
Sync
App
Streaming
Queuing &
Notifications
Search
Transcoding
Workflow
Core
Services
CDNCompute(VMs, Auto-scaling
& Load Balancing)
Databases(Relational,
NoSQL, Caching)
Networking(VPC, DX, DNS)
Storage(Object, Block
and Archival)
Infrastructure
Availability
Zones
Points of
PresenceRegions
Enterprise
Applications
Business
Sharing &
Collaboration
Virtual
Desktop
Technical &
Business Support
Account
Management
Partner
Ecosystem
Professional
Services
Security &
Pricing Reports
Solutions
ArchitectsSupport
Training &
Certification
Service Breadth & Depth
Global Footprint
Over 1 million active customers across 190 countries
1,500 + government agencies
3,600+ educational institutions
11 regions
29 availability zones
53 edge locations
Everyday, AWS adds enough new server capacity to support
Amazon.com when it was a $7 billion global enterprise.
Region
Edge Location
2011
82
159
2012
280
2013
516
2014
AWS’ Rapid Pace of InnovationAWS has launched a total of 1,407 new features and/or services since inception in 2006.
2015
+234*
* As of April 30, 2015
An Expansive Ecosystem
Thousands of the world’s largest
technology and consulting companies
28 Global Premier Consulting partners
6 Enterprise-focused competencies
2,100+ products available for 1-click
deployment across 23 distinct product
categories
Customers run over 70M hours of
software per month
© 2015 Forrester Research, Inc. Reproduction Prohibited 46
› Fixed application› Defined structures› Singular purpose› UI customizations
› Virtual infrastructure
› OS/MW configuration
› Network & storage definition
› SaaS extensions
› Deep customization
› Integrations
› Developer services
› APIs
PaaS
› Application container(s)
› Platform, app services
› App lifecycle mgmt.
› Development tools
The Old Cloud Boundaries Have Blurred
46
SaaS
Extension
Platforms
IaaS+
IaaS
SaaS
© 2015 Forrester Research, Inc. Reproduction Prohibited 47
Pro Devs Lead Shift To Cloud PlatformsHow much of the server-side code that you write is deployed to cloud environments today?
How do you expect that to change in the future?
© 2015 Forrester Research, Inc. Reproduction Prohibited 48
IT Devs LagHow much of the server-side code that you write is deployed to cloud environments today? How do
you expect that to change in the future?
© 2015 Forrester Research, Inc. Reproduction Prohibited 49
AWS Summit – Chicago: An exciting, free cloud conference designed to educate and inform new
customers about the AWS platform, best practices and new cloud services.
Details• July 1, 2015
• Chicago, Illinois
• @ McCormick Place
Featuring• New product launches
• 36+ sessions, labs, and bootcamps
• Executive and partner networking
Registration is now open• Come and see what AWS and the cloud can do for you.
© 2015 Forrester Research, Inc. Reproduction Prohibited 50
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