B2B Considerations for CMOs in a Digital World

Post on 22-Jan-2018

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Contact:Leahanne.Hobson@Alinea-Partners.com

Considerations for B2B CMOs!in a Digital World!

#Digitalize 2015

Software Is Eating the World …!!

Business Models !are !

Changing!

The Buyer is Different!

Websites! are!

Different!

Other Industries are Much More Interesting!

It is All About the Experience!

Step outside current!‘Mental Models’ !to make changes!!!(Do you know what your Mental Models are?!

•  For information on … !•  Workshops!•  Research!•  Programs!

Contact us @ www.alinea-partners.com!office@alinea-partners.com!