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Proprietary and Confidential: 2016

Balancing Global Governance with Local Practices for Rapid SaaS TPM Rollout

Proprietary and Confidential: 2016

Ireland

Indonesia

Netherlands

South Africa

Russia

Ireland

Netherlands

France

China

Spain

Indonesia

France

Belgium France

JapanGermany

Poland

2011 2015

CN

AU

MY

AU

AR

Introduction

Proprietary and Confidential: 2016 3

Thierry Soudee

CEO

Maxime Joseph

IS Team Leader Commercial Negotiation

Proprietary and Confidential: 2016 4

Ease of UseCollaboration

CG Focus SaaSSales PlanningTrade Promotion ManagementAnalyticsOptimisation

Proprietary and Confidential: 2016 5

20 Countries 45 clients 1800 users

Proprietary and Confidential: 2016

€21Bn900mConsumers globally

Early LifeCare

FreshDairy

Waters MedicalNutrition

Proprietary and Confidential: 2016

Ireland

Indonesia

Netherlands

South Africa

Russia

Ireland

Netherlands

France

China

Spain

Indonesia

France

Belgium France

JapanGermany

Poland

2011 2015

CN

AU

MY

AU

AR

1. How it started

Proprietary and Confidential: 2016

Spreadsheets / Custom tools

No unified process

Varied routes-to-market

Trade Planning

Data disparity

Proprietary and Confidential: 2016

Excel prototype since 2004

Planning system integration vital

Integrated with Finance and Ops(SAP ERP and APO)

Sales(Planning)

DemandPlanning

Finance

Collaborative Planning ProcessBottom Up + Top Down: Consensus Planning

Proprietary and Confidential: 2016

Ireland

Indonesia

Netherlands

South Africa

Russia

Ireland

Netherlands

France

China

Spain

Indonesia

France

Belgium France

JapanGermany

Poland

2011 2015

CN

AU

MY

AU

AR

Proprietary and Confidential: 2016

Ireland

Indonesia

Netherlands

South Africa

Russia

Ireland

Netherlands

France

China

Spain

Indonesia

France

Belgium France

JapanGermany

Poland

2011 2015

CN

AU

MY

AU

AR

2. Governance

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Central Team

Organisation

Steering Committees

Local Teams

Proprietary and Confidential: 2016

Global application map

Global Standards

Integration

Approved developments

Proprietary and Confidential: 2016

Standard Pricing and Discounts

Payment Terms

Administrative Requirements

Global Administration

Proprietary and Confidential: 2016

Ireland

Indonesia

Netherlands

South Africa

Russia

Ireland

Netherlands

France

China

Spain

Indonesia

France

Belgium France

JapanGermany

Poland

2011 2015

CN

AU

MY

AU

AR

3. Global Roadmap

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Global

TPM2010 to 2016 (Revenue Management)

step-by-step guide to global implementation

The best selling IT manuals in the world

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Internal Support

Critical evangelists

Champions

Facilitate change management

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EIGHTY

TWENTY

GovernanceReporting

Flexibility

Proprietary and Confidential: 2016 TWENTYFlexibility

Initial POC for China

Simpler, smaller Indonesian

Route-to-market complexity

Local support

Local language

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Flexibility

Proprietary and Confidential: 2016

Ireland

Indonesia

Netherlands

South Africa

Russia

Ireland

Netherlands

France

China

Spain

Indonesia

France

Belgium France

JapanGermany

Poland

2011 2015

CN

AU

MY

AU

AR

4. Flexibility

Proprietary and Confidential: 2016

SalesPlanning

TPM Payments Analytics TPO

Mark

et

Requirem

ents

Market Requirements

BluePlanner Modules

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Maturity Matrix

Current

Desired

Potential

Target

AccountPlanning

3

5

4

4

PromoPlanning

2

4

4

5

Claims & Payments

4

4

5

5

Post-eventAnalysis

1

2

3

3

PredictiveModelling

0

1

0

1

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In Ou& tSFA

Integration

Post Event Analysis?

RSP Availability?

Indirect Sales?

Demand Planning

Integration?

POS Data?Incremental

History?Predictive

Coefficients

Sell-Out Baselines?

Shipment Baselines?

Indirect Sales?

SFA Integration

Post Event Analysis?

RSP Availability?

Indirect Sales?

Demand Planning

Integration?

POS Data?Incremental

History?Predictive

Coefficients

Sell-Out Baselines?

Shipment Baselines?

Indirect Sales?

SFA Integration?

Post Event Analysis?

RSP Availability?

Indirect Sales?

Demand Planning

Integration?

POS Data?Incremental

History?Predictive

Coefficient?

Sell-Out Baselines?

Shipment Baselines?

Indirect Sales?

Proprietary and Confidential: 2016 25

““

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Deployment FrameworkMonth 1 Month 2 Month 3 Month 4

Planning, Discovery & Requirements Gathering

Project prep and planning

Discovery Workshop

Configuration

Systems configuration

User roles and access rights

Data Loads

Customer / product hierarchies

Pricing

Historical sales data

Integration

Integration with DP and ERP

Payments

Deduction management workshop

Payment configuration

Deployment Go Live

Support Materials and end user training

4 Months

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Deployed to Supply Chain and Sales users in 3 months

Phase 1

Volume ManagementPhase 2

Financial Mechanics

Phase 1

Modern TradePhase 3

Traditional TradePhase 2

Indirect

Iterative approach to allow change management time

Proprietary and Confidential: 2016

Ireland

Indonesia

Netherlands

South Africa

Russia

Ireland

Netherlands

France

China

Spain

Indonesia

France

Belgium France

JapanGermany

Poland

2011 2015

CN

AU

MY

AU

AR

5. Adoption

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Change Management

Language and Culture

Organisational inertia

Training and adoption

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Adoption

30

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Adoption

31

Proprietary and Confidential: 2016

Ireland

Indonesia

Netherlands

South Africa

Russia

Ireland

Netherlands

France

China

Spain

Indonesia

France

Belgium France

JapanGermany

Poland

2011 2015

CN

AU

MY

AU

AR

6. Key Learnings

Proprietary and Confidential: 2016

Direction and governance

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Local ownership and flavours

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Deployment agility

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Scope and solution flexibility

Proprietary and Confidential: 2016

Local support & collaborative growth

Proprietary and Confidential: 2016

Ireland

Indonesia

Netherlands

South Africa

Russia

Ireland

Netherlands

France

China

Spain

Indonesia

France

Belgium France

JapanGermany

Poland

2011 2015

CN

AU

MY

AU

AR

Any Questions