BBC Software Challenge ... The Next Step - 30 Nov 2011

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BBC Software Challenge 2

Wednesday, 1 December 2010

Welcome

Mike RyanFacilitator

The job to be done

BBC Software Challenge navigating a changing media landscape

1. introductions

The jobs to be done

1. Navigate the future of media

2. Solve one of the big problems

3. see how we can collaborate

4. work

coffee

networking

audience has changed

Generation Xborn 1961 -1981

long form readers post baby boomers

Generation Yborn 1980 - 1999

net generation short form readers

Generation Yborn 1980 - 1999

net generation short form readers

Generation Zborn 1999 -

digital natives incredible multi-tasking

MEDIA CONSUMPTION

LONG FORMDEEP

MEDIA CONSUMPTION

LONG FORMDEEP

SHORT FORMSHALLOW

battle is on

right here

landscape

metadata and content aggregation

collaboration

The jobs to be done

Feedback!

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