bConnected Conference Linkedin Presentation

Post on 10-May-2015

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This is a presentation I gave to the bConnected Blogger conference on Saturday, April 12, 2014 in Ottawa, ON at the National Arts Centre. #bConnectedConf @elvisrun The thesis here is to present a snapshot of the LinkedIn network as it currently stands and to introduce some of the new features available, specifically targeting the blogger community. This presentation also contains links to the new LinkedIn Publisher Platform available to all members.

transcript

Perry Monaco @elvisrun

#BConnectedConf

Connect the world’s professionals

to make them more productive

and successful

Our mission

For our members

The professional

profile of record

Connect all of the

world's professionals

Identity Networks Knowledge

The definitive professional

publishing platform

The professional profile of record

Identity

Connect all of the world’s professionals

Networks

LinkedIn Recruiter Pulse

Mobilize

Create economic opportunity

for every member of the global

workforce

Our vision

277+M Members

3.5+M Active company profiles

300+K Jobs

3B+ Endorsements

24+K Schools

Billions of network updates

Connecting talent with opportunity

at massive scale

Groups SlideShare Influencers Pulse

The definitive professional publishing platform

Knowledge

LinkedIn Publishing Platform

You can now publish on LinkedIn

Details here:

http://ow.ly/v7gsu

The 7 Secrets of great content on

LinkedIn:

http://ow.ly/vIxTC

Have a great headline

Include a compelling photo

Blog!

Include two strong “calls to action”

Share on Facebook, Twitter and LinkedIn

Repeat

The recipe for success

Would your network thank you for it?

What’s the WOW factor?

Would you want to see this in your feed?

Would you email it?

Sharing

FACEBOOK: Thursday/Friday/Saturday

TWITTER: lunch & just before the top of the hour

GOOGLE+: 9am – 11am

PINTREST: Saturdays

LINKEDIN: 7 – 9am or 5 – 7pm

Be consistent

Include links 25% into your message

When should I share?