Post on 31-Jul-2020
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BILLBOARDS AUSTRALIA, YOUR OUTDOOR MEDIA PARTNER.
We plan, execute and optimise outdoor advertising campaigns that allow you to reach your ideal consumer across all audiences.
BILLBOARDS RAIL PLATFORMS RETAILDIGITAL AIRPORT WIFIBUS / TRAM TRAINS UNIVERSITYBUS SHELTER STREET POSTER SCOOTERTAXI MOBILE PRINTING
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2WHY OOH‘Out of home’ Advertising.
OOH delivers a much greater reach efficiency than TV and an ROI two times greater.
OOH requires less investment to achieve each percentage point of recall vs TV.
OOH extends the half life of a campaign by 30%
Combining OOH with other media formats has proven to expand ROI!
* Results are from a collation of 600 econometric studies.Sources: OMA & Brand Science
Frequency
5668%
of Australians say thatads on Billboards gettheir attention.
of car commuters seeBillboards at least once a week.
%
9 out of 10Australians leave homeeveryday
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LARGEFORMATBILLBOARD ADVERTISING
83 Reach 83.3%Of AustraliansEach week.
We maximise brand opportunity to reach the desired audience or location, by being the only outdoor advertising company to truly represent every site Australia wide.
Click here for Digital overview >
Click here for Site overview >
%
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Of RAIL Commuters say they pay attention to ads on platform at train stations.
70%
RAILPLATFORMADVERTISING
Connect with all outdoor rail advertising products,
from line by line digital billboards to platform
billboards, full motion and audio enabled cross
platform TV networks, complete ‘station domination’
and sampling packages.
Click here for Rail overview >
Click here for Tram overview >
Click here for Bus overview >
Click here for Train overview >
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TRANSITADVERTISINGTRAM / BUS / TRAIN
54%
Recall seeingTransit Ads(in the past 7 days).
Transit advertising space is unavoidable to commuters and
residents in major metro areas. We cover a wide range of transit
options including bus, tram, and train media.
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Retail consumers are open to influence with 68% of purchase decisions made in the Centre.
68%
RETAILADVERTISING
With over 540+ shopping centres in Australia, retail
advertising can deliver on multiple marketing
objectives and retail proximity requirements.
Atrium Banners / Decals / Digital Screens / Shop Panels / Billboards / Sampling.
Click here for Retail overview >
Click here for Ad Shelter overview
BUSSHELTERADVERTISING
92%Reach 92% of
Australians with AD SHELTERS
With over 16,000 panels, Ad Shelters are a broadcast media targeting people where they work, sleep and play. whatever your idea, we can help you create a customised campaign to push the boundaries.
Bus Shelter / Interactive Display / Digital Screens / Tram Shelter / Sampling.
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56% of travelers have interacted with an ad at an airport.56%
AIRPORTADVERTISING
We cover all of the major airports Australia wide, right though to the smallest regional airports like Karratha or Mackay Airport.
Digital Screens/ Baggage Claims / Lightbox / Qantas Lounge Panels / External Billboards.
Click here for Airport overview >
STREETPOSTERADVERTISING
The only legitimate network nationally (via leasing contracts)
Media time in market is guaranteed.Available in the 5 capital cities –
Posters are installed weekly and maintained throughout each week.
Available in Portrait and Landscape sizes.
Click here for Poster overview >
P r i n t e d c re a t i v e i s re q u i re d t o b e d e l i v e re d t w o w e e k s p r i o r t o s t a r t d a t e . A l l m e d i a b o o k i n g s s t a r t o n M o n d a y s .
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JUNE
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MAYM T W T F S S
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B i l l b o a r d P o s t i n g s S t a r t E v e r y 4 W e e k s
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AUGUST
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OCTOBER
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Billboards Australia Pty Ltd
We connect brands with people. We deliver the right audiences, in
the right locations, because we offer every billboard and ooh format type
across all vendors, throughout Australia and New Zealand.
1300 750 922e sales@billboardsaustralia.com.au
w billboardsaustralia.com.au
CONNECTWITH US.
BBA Digital
Helping our ooh clients in online media buying. We plan, execute and optimise
data driven programmatic campaigns that allow you to reach your ideal
consumer across all online platforms.Download overview here
1300 750 922e sales@billboardsaustralia.com.au
w billboardsaustralia.com.au