ICT

Year 2, Lecture 3

Jan/Feb 2013

Web 0.1

Media Text

Authors Academics

Content Self publishing

Aims LinkingPeer review

Business Model

Subsidy

Web 0.1 Web 1.0

Media Text Media rich

Authors Academics The Industry

Content Self publishing

Professional

Aims LinkingPeer review

ReadersCustomers

Business Model

Subsidy Premium content advertising

Web 0.1 Web 1.0 Web 2.0Media Text Media rich Text +Authors Academics The

IndustryUser community

Content Self publishing

Professional

Collaborative peer production

Aims LinkingPeer review

ReadersCustomers

CommunityEsteem

Business Model

Subsidy Premium content advertising

AdvertisingPremium featuresOpen Source

Web 0.1 Web 1.0 Web 2.0 Web 3.0Media Text Media rich Text + DataAuthors Academics The

IndustryUser community

Machines

Content Self publishing

Professional

Collaborative peer production

Connected

Aims LinkingPeer review

ReadersCustomers

CommunityEsteem

SmartUbiquitous

Business Model

Subsidy Premium content advertising

AdvertisingPremium featuresOpen Source

Personalized advertisingYou pay with your data

User created content

CommentsTaggingSocial networksUser interfaceCustomisationIntegration (tweet

this, like that)RSS

Blogger, edublogs, wordpress, elgg, drupal…

A place of one’s ownChronologyRSS SubscriptionThe blogrollComments, trackbacks,

pings

Creating not just consumingWriting for pleasureWriting for an audienceInformal learningPersonalisation – choice and

voiceSelf esteemShared blogsReflection and reviewFeedback and dialogue

1212CC by-nc Xerones

14

CC by markhillary

16

CC by-nc XeronesCC by-nc-sa a shadow of my future self