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KW Commercial Road Map

Schuyler Williamson

#KWFR

Schuyler Williamson

2

Austin, TexasDirector of KW Commercial

KW Commercial Road Map

Please complete an evaluation form found in the back of your program guide.

3 KW Commercial Road Map

Agenda• Production• Growth• Leaders• Current Business Solution• 2014 Focus

KW Commercial Road Map4

#KWFR

Production

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Transaction Volume

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• Transaction Volume• $3.86B in total volume• 12% increase over 2012’s total

Referral Volume

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Production By Asset Type

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38%

22%

16%

10%

7%

5%

2%

Office Multi-Family

Retail Industrial

Land Mixed Use

Hospitality

Production By Source

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28%

26%15%

13%

7%

4% 8%Personal Referral

Previous Client

Prospecting

Sign

Advertisement

MLS

Website

#KWFR

Growth

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Agent Count

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2011 Agent Count 2012 Agent Count 2013 Agent Count750

850

950

1050

1150

1250

1350

1,262

Growth LocationsGain:• Virginia, +27• Texas-South, +17• CA-LA Coastal, +15• CA-Northern & Hawaii,

+14

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Loss:• Florida-South, -13• Carolinas, -12• Colorado, -5• Utah, -5

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Leaders

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Top Brokers

• Chris Sands, $1.63M• Heidi Prosser, $1.54M• Tim Abney, $1.17M

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Top Brokers• Transaction Volume:

• CA-Westside LA, $574M• Southeast, $363M• Texas-South, $291M• Northwest, $270M• Florida-South, $253M

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• Agent Count:• Southeast, 131• Texas-South, 128• Texas-NNMM, 65

Top Market Centers• Transaction Volume:

• Santa Monica, $232M• Studio City, $69M• Eagan, $41M• Atlanta-North Forsyth, $41M

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• Agent Count:• Austin NW, 33• Studio City, 22• Atlanta-Perimeter, 20• Eagan, 17

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Current Business Platform

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KWC Business Solution• Fast-Track program for new agents• REI Wise• ProspectNow• REIS• Google Business Apps• KWCLS upgrade• KWCommercial.com

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2014 Focus

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Field Training• Travel to one market per month

• Day 1 presentation to leadership• Day 2 presentation to agents

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National Accounts• Organize team• Create products• Lead generate

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Commercial eEdge• Full business solution:

• Fully customized CRM• Integrate all current tools• Seamless reporting• Team and network leverage

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Executive Leadership Council• Three live meetings:

• Family Reunion• National ICSC• Commercial Retreat

• Business solution enhancement• Coaching calls

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Others• KW Commercial App• VA services• Vendor support platform

• Maintenance, landscaping, flooring, etc.

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Questions

KW Commercial Road Map25

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Thank You!

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guide.