Brand management training proposal

Post on 15-Apr-2017

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Training ProposalBrand Management: Aligning Business, Brand, and Behavior

Learning OutcomesReview the corporate alignment between Business, Brand and BehaviorExplain the Brand Promise in a consistent manner

Spot off-brand behavior and explore alternatives to becoming on-brandExplore ways to incorporate Brand Engagement into culture

Training Materials

Companion media files

Companion handout, delivered in pdf 3 working days prior to training

Slide decks covering the subject(Handout and decks are separate)

Training MethodologyPre-training interviews with

trainees to manage expectations (1 week before)Delivery & Assessment

Follow-up (1 month after training)

ParticipantsManagers & above

No limit but ideally no more than 40 (for individual touch)

Active participation by participants maximizes ROI

Time CommitmentPreferably weekends (to minimize interference with operations)

9 to 5 (1 full day) for training delivery,2 hours each for pre-assessment and follow-up

VenueClient’s choice

Ideal if participants can comfortably move around while staying in proximityEither Cafeteria or U-shaped seating plan will do

The TrainerThe trainer has been designing and delivering corporate trainings for executive development since 2013. His research differentiates design whereas his playfulness enlivens the delivery of a differentiated experience. Please follow the link below to view his online profileTrainer profile - Aung Ko Ko

Investment900,000 kyats

50% upon signing the contract and the rest on training day

Comprehensive coverage,Follow-up included$

Thank you

anderson85alric@gmail.com

https://www.linkedin.com/in/aung-ko-ko-88053071

09 7959 38904, 09 51 72734

Please contact me…