Bruce ConditDirector Business Development

Creating and directing winning partnerships through innovative sales, communications and marketing leadership

Agenda

Experience

Innovative Ideas

Recommendation

Business Development Philosophy

Business Development Philosophy

Identify the need

Identify solutions

Present solutions

Match the need

Listen

Business Development Philosophy

Management Marketing

Customer Service Sales

The Customer

• It takes a Team to Win!!

Experience overview

• Print and Online Advertising • National Business Development

– National programs– Marriott Win-Back– Development of national programs

• National Association Management• Trade Show and Event Management• Marketing • Communications

Print and Online Advertising Sales and

Management• Print Advertising – Verizon Yellow Pages

• Superpages.com– Have sold PPC, CPM, Fixed Fee, and

bundles

National Business Development

• Increased national co-op sales by 15% or $86 million• Directed national hotel/motel sales program

– Grew sales 17% in one year– Re-captured all Manhattan Marriott

properties– Protected $300 million in advertising

• Created and directed new nationwide program

– Secured more than 2,000 accounts in first year

• Created national partnership with Apartment Guide and others that provided $13 million in advertising

National Association Mgmt

• Selected by SuperMedia CMO to create and manage national association programs• Served on national associations coalitions

– National Association of Manufacturers– U.S. Chamber of Commerce– Electronics Industries Association– Aerospace Industries Association

• Directed 50 events in one year– National dealer meetings– International trade shows

• Managed client/media dinners, receptions, and presentations • Created marketing materials for events• Staffed exhibits and made presentations

Trade Show and Event Mgmt

• Directed Marketing across 17 States– Increased sales by $30 Million – $5 Million advertising budget

• Product and pricing experience• Managed affiliate marketing programs• Social Media Marketing experience

Marketing Mgmt Experience

Communications Experience

• 20+ years experience and Masters degree• Media Relations and Crisis Communications• Client communications • Internal communications

Innovative Ideas

• Manage Social Media to generate leads

• Create partnerships to maximize ROI and increase sales efficiencies

Recommendation

Bruce Condit

Director Business Development

Contact Information

Ph. 214-734-3602

bruce.condit@verizon.net