Post on 11-Jan-2017
transcript
May 25 2016
Building Your Network… Online and
OffDorie Clark@dorieclark
Who am I?
Greg PlumDirector, Partner MarketingContactually
And our special guest…
Dorie ClarkAuthor, Speaker, and MORE!
Headshot
• We have a large audience and all attendees will be muted.
• If you have any questions, please use the chat function in GoToWebinar — we’ll stop and answer questions throughout the hour.
• We are recording today’s webinar. Check your email in the next 24 hours for a link to the recording.
Things to keep in mind during this webinar
9 Simple Concepts
• “What is the coolest thing you’re working on?”
• “How do you spend most of your time?”
• “What are you most excited about right now?”
• “I don’t know anyone here. Can I talk to you?”
1 – Open the Conversation
2 – Networking as an Introvert
3 – Everyone Needs a Wingman
4 – Build Your Circle
5 – Your Mentors May Surprise You
6 – Bagels vs. Croissants
7 – Create Content
8 – Keep Up with Your Contacts
9 – Get Luckier
Get a Helping Hand…
What’s the hardest part of keeping in touch with
your network?
Follow Up!
1.Who should you be following up with to grow your business?
2.What should you say to them?3.How do you regularly follow up and build a
habit?
Think in Terms of Hot, Warm or Cold Leads
Not everybody in your network is the same
Segmentation is key!
Bucket How many? Who are they?How often should I
follow up?
Hot 5In need of your service and
ready to buy. Every 3 days
Warm 15
Expressed interest in working with you or needing your type of service in the near future. Every 10 days
Cold 75
No immediate need, but could benefit from your
service at some point down the road. Every 60 days
We all know following up is important, but nearly all of us
drop the ball• It takes a lot of work and is generally time-
consuming• The pay-off isn’t always immediate• People are probably going to slip through
the cracks
The Dashboard
”Go to” Relationship Manager
People… Not Pipelines
Programs help you automate follow-up…
Try us out for free!
To get your Contactually free trial account:
https://www.contactually.com/invite/dorie
Think About…
What steps will you take – today – to start building your network?
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Thanks!
We’ll follow up in the next24 hours with the recording