An Introduction by sujith bhaskar R

No man is the lord of any thing,Though in and of him there be much consisting,Till he communicate his parts to others.

Ulysses, Troilus and Cressida

How now, Cordelia! Mend your speech a little,Lest it may mar your fortunes.

Lear, King Lear

Men at some time are masters of their fates;The fault, dear Brutus, is not in our stars,but in ourselves…

Cassius, Julius Caesar

“Colleges teach the one thing that is perhaps most valuable for the future employee to know. But very few students bother to learn it. This one basic skill is the ability to organize and express ideas in writing and speaking.

As soon as you move one step from the bottom, your effectiveness depends on your ability to reach others through the spoken or written word. And the further away your job is from manual work, the larger the organization of which you are an employee, the more important it will be that you know how to convey your thoughts in writing or speaking. In the very large organization… this ability to express oneself is perhaps the most important of all skills a person can possess.”

Whenever I see a business document that has uncorrected typos and other grammatical mistakes, I wonder whether the author is a) not very bright

orb) sloppy

Glenda K. Moehlenpah, CPA, CFP

Financial Bridges

Research conducted in 2000 by the National Association of Colleges and Employers (NACE) identified the top ten characteristics employers seek in job candidates. Number 1 was communication skills, followed by motivation/initiative and teamwork skills.

Contemporary Business Communication-Scot Ober

A survey of 224 recent business graduates ranked communication as the most important area of knowledge both for securing employment after graduation and for advancement and promotion once on the job.

Contemporary Business Communication-Scot Ober

A survey of 1000 white- and blue-collar workers found that the most frequent cause of workplace resentment and misunderstandings is poor communication.

Contemporary Business Communication-Scot Ober

Business Communication The connection

who says what through which channel to whom and with what effect

Harold Lasswell (1948)

Context Sender (Encoder) Message Medium Receiver (Decoder) Feedback

Communication in organisations follows paths or channels

Communication between managers and subordinates is known as vertical communication

This is because the information flows up or down the hierarchy

Courtesy: Biz/edhttp://www.bized.co.uk

Organisation chart shows vertical (black arrows) and lateral (green arrows)

Finance Marketing Production

Board of Directors

Finance Officers

MarketingAssistants

FactoryOperatives

Channels between departments or functions involve lateral communication

As well as formal channels of communication, information also passes through an organisation informally

Communication is not complete until feedback has been received

Functions of Business Communication

1. To inform2. To persuade3. To promote goodwill

External Communication withCustomersSuppliersGovernment agenciesthe public

Internal Communication withSuperiorsCo-workersSubordinates

Leena Sen

Attention Apprehension (understanding) Assimilation Action