Business management marketing presentation us

Post on 29-Jun-2015

728 views 0 download

Tags:

transcript

Adam Smith

The Wealth of Nations is the masterpiece of the Scottish economist and moral philosopher Adam Smith.

It was first published in 1776.

Factors Of Productions. “Demand Is The Mother Of Production”.

Modern Accounting System With “The Double Entry Systems Of Book Keeping And Limited Liability Company”.

European Nations Started Colonizing the Whole World . They New The Maritime Science. LAND WAS BADLY REQUIRED.

This English Aristocrat Told About India in The British Parliament.

The Britannica Ruled The Waves

The Great General Who Gave The Freedom To The Americans And “The Fall Of Feudalism” Started.

Their MOTTO. The “Full Birth Of Democracy”

UNCLE SAM IS FREE.A VERY NEW CHAPTER OPENS.

Requirement For Cheap Labor To Minimum Cost Labor. The New World Look Out For Cheap Labor.

Supply Chain Of “Slave Labor”.

Birth Of Another Trade" Slave Trade”

Migration To The “WILD WEST” From Europe and European Colonies Round The World Was Made. Land Came FREE Or They Conquered Some Bodies Land.

In Europe The French Revolution Happened And They Presented To The American" THE STATUTE OF LIBERTY”

But They Did Business, It Required Labor, One Major Inputs In The “FACTORS OF

PRODUCTION”

The Arab “Slave Hunters” Did A Thriving Business And A “Continues Supply Chain Of SLAVE Labor Was There For nearly 200 Years.. “

The American Civil War. Which United “The United States Of America.”

One Of “The Greatest President Of America" Who Abolished The Slave Tread For Ever.

“If You Are Born Poor, You Are Not To Be Blamed, But If You Die Poor You Are To Be Blamed". That's

“THE CHARM OF CAPITALISM”.

The worker becomes all the poorer the more wealth he produces, the more his production increases in power and range. The worker becomes an ever cheaper commodity the more commodities he creates. With the increasing value of the world of things proceeds in direct proportion to the devaluation of the world of men. Labor produces not only commodities; it produces itself and the worker as a commodity -- and does so in the proportion in which it produces commodities generally. Karl Marx, 1818-1883, Economic and Philosophic Manuscripts (1844)

The Dictators Of The Proletariat –The Concept Of Commune Started.

Lord, John Maynard Keynes(1883-1946) .Keynesian economics advocates a mixed economy—predominantly private sector, but with a large role of government and public sector—and served as the

economic model during the latter part of the Great Depression

Can Their Theories Can Be Mixed?

Championed The Mixed Economic Model-India Rolled Ahead

What is Marketing?"Because the purpose of business is to create and keep a customer, the business enterprise has two -and only two - basic functions:

marketing and innovation. Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business."  Peter Drucker (1909-2005) in The Practice of Management

"Marketing takes a day to learn.

Unfortunately it takes a lifetime to master."Philip Kotler.

What we do in Marketing.• Advertising.

• Brands.

• Branding. 

• Competitive Strategy. 

• Consumer Behaviors. 

• Customer Focus.

• Distribution.

• Entrepreneurship.

• Innovation.

• Marketing Research and Analytics. 

• Marketing Ethics.

• Metrics Media. 

• Pricing.

• Price.

• Promotions.

• Product strategy.

• Business Intelligence AND MANY MORE……..

Let's Walk Back a Little In the 18th Century In England. James Watt, A Scotsman invented the power of Steam.

The Industrial Revolution Started In England. The First Rail Roads were made. From Hand looms To Power Looms started and things

started changing . “The Production ERA Started”.

Andrew Carnegie started making steel for the new world.

Dr.Alex Graham Bell Solved The Problem Of Telecommunication.

Here Is The Great Man Henry Ford, started Mass Production Of Passenger Cars, Solved The Common Man’s Transportation Problem.

"... Thomas Edison was more responsible than any one else for creating the modern world ....  No one did more to shape the physical/cultural makeup of  present day civilization....

Accordingly, he was the most influential figure of the millennium.

J.P.Morgan In Financial Business. He First Showed All His Financial Gymnastics In Banking and Investments..

J.P. Morgan Still Going Strong.

Mr. Eastman Kodak. Solved the Problem Of Storing Nostalgia.

One Of The Earliest Camera.

Started Solving Numerical Problems with a Device Called Computer.

Borrowed The Logics From The Chinese Abacus.

The Earliest Computers By Charles Babbage.

These Two American Brothers Tried To Solve The Problem Of Flying.

Here The Write Brother’s First Airplane.

"The desire to fly is an idea handed down to us by our ancestors who, in their grueling travels across trackless lands in prehistoric times, looked enviously on the birds soaring freely through space, at full speed, above all obstacles, on the infinite highway of the air.“ Oliver Wright

An Indian Gentleman Was Looking To Manufacture Iron & Steel To Compete With Imported British Steel From Sheffield's.-J.N Tata

This Bacteriologist Solved One Of the Greatest Problem In The world By Discovering Penicillin.-Dr. Alex Flaming.

Marketing=Innovation=Solving Problems

Advance stages Of Penicillin

Thanks For Watching.Debashish Brahma.