Caviar Technology on a Ramen Budget

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Caviar Technology on a Ramen Budget Jessica L. Levin, MBA, CMP, CAE

PollEveryWhere

Mobile Apps

•  Twoppy •  EventMobi

•  E-Pro Direct •  Spot Me •  Cvent

•  QuickMobile

Email Marketing Platforms

Email Marketing Platform Cost

Email  Marke+ng  Pla/orm  

 Up  to  500    Email  

 Subscribers  

 Up  to  2,000  Email  

Subscribers  

 Up  to  10,000  Email  

Subscribers  

Aweber   $19     $29     $69  MailChimp   $10     $30     $75  Ver9cal  Response   $10     $28     $72  iContact   $14     $29     Contact  Elite  Email   $13     $28     $70  SimplyCast   $13     $22     $69  MailiGen   $10     $25     $60  Constant  Contact   $15   $30   $75  

Social Media Management Tools

Social Media Management Tools

•  Improved workflow •  Keyword monitoring and listening •  All-in-one view of social media channels •  Better engagement across multiple

networks •  In-depth analysis of your social media

marketing program

Hootsuite http://hootsuite.com/

•  Pros –  Manage any social network –  Message scheduling –  Collaborate with others –  Google Analytics Integration –  Facebook Insights –  Twitter Profile Stats

•  Cons –  Does not show followers,

following –  Sometimes slow in updating

•  Price –  FREE (5 Social Profiles) –  9.99/month Unlimited Profiles)

SproutSocial http://sproutsocial.com/

•  Pros –  Unified inbox to see all activity in

one stream –  Scheduling functionality –  Keyword, hashtag, and user

monitoring across the Web –  Easy following, responding,

retweeting capabilities from directly within the dashboard

–  Workflow management features

•  Cons –  Twitter, Facebook, LinkedIn only

•  Price –  30-day free trial –  $9/month for 10 profiles (1 user) –  $39/month for 20 profiles (1 user,

additional users $19/month)

Bliss Control http://blisscontrol.com/

•  Use –  Change 12 account

settings across 13 different Social Networks from 1 site

•  Price –  FREE

Roost https://www.roost.com/

•  Use –  Identifies content –  Schedule campaigns –  Industry tracks

•  Price –  FREE

Google Alerts http://www.google.com/alerts

•  Use –  monitoring a developing

news story –  keeping current on a

competitor or industry –  getting the latest on a

celebrity or event –  keeping tabs on your

favorite sports teams

•  Price –  FREE

Design and Editing

Frame Box http://framebox.org/

•  Use –  Drag and Drop

Wireframe tool

– Used for •  Webpages •  Flyers •  Brochures

•  Price –  FREE

Video

Stupeflix http://studio.stupeflix.com/

•  Use –  Mix photos, video, music –  create stunning videos in

seconds. –  Share blog post on your

social networks seemslessly

•  Price

–  $5-$59 / month

USTREAM http://www.ustream.tv/

•  Use –  Watch and interact with

live shows from around the world

–  Broadcast from your computer or mobile

•  Price –  Freemium

Live - YouTube http://www.youtube.com/live

•  Use –  Watch and interact with

live shows from around the world

–  Broadcast from your computer or mobile

•  Price

–  Free

Google Hangouts http://www.google.com/+/learnmore/hangouts/

•  Use –  Video Chat with up to 9

people –  Save Instantly to

YouTube

•  Price

–  Free

Vimeo http://vimeo.com

•  Use •  Video Storage and

embed

•  Price •  FREE •  59.95/yr – Plus •  $199/yr - Pro

Website / Content Management

Wordpress http://wordpress.com

•  Use –  Website \ Blog Platform –  Flexible to build

Communities

•  Price

–  Low Cost

Orbs http://orbs.com/

•  Use –  Website builder –  One-click building

•  Price

– FREE – $5/month

Tumblr https://www.tumblr.com/

•  Use –  Microblog –  Quickly Share

•  Photos •  Quotes •  Videos

–  From Browser, Phone, or E-mail

•  Price

– FREE

SlideShare http://www.slideshare.net/

•  Use –  Share

•  Presentations •  Documents •  Professional Videos

•  Price

–  Freemium

Speaker Deck www.speakerdeck.com

•  Use –  Share

•  Presentations •  Documents •  Professional Videos

•  Price

–  Free

Productivity

•  Includes –  Google Docs/Drive –  Google Voice –  Chrome –  GMail –  Calendar –  Google+ –  Picasa –  Blogger –  YouTube

•  Price –  Mostly Free

Google Drive https://drive.google.com/

•  Use –  Share files with others –  Sync files with other

computers

•  Price

–  FREE – up to 5 GB –  $2.49/month – 25 GB –  $4.99/month – 100 GB

Dropbox https://www.dropbox.com/

•  Use –  Share files with others –  Sync files with other

computers

•  Price

–  FREE – up to 2 GB –  $199.95/Year –200GB –  $499.00/year – 500 GB

docstoc http://www.docstoc.com/

•  Use –  Share Documents –  Find high quality

documents

•  Price

– Free

Evernote http://www.evernote.com

•  Use –  Keep everything in sync –  Remember things you

like –  Save favorite webpages –  Research Better –  Work with friends and

colleagues •  Price

–  FREE –  $45/Year

BaseCamp http://www.basecamp.com

•  Use –  Project Management –  All your projects stored

safely in one place online. –  Your team, clients,

contractors, and vendors together

–  Daily Progress Reports –  Research Better –  Work with friends and

colleagues •  Price

–  $20 / Month –  $45 / Year

Feedly http://www.feedly.com

•  Use –  Monitor website updates

via RSS (Google Reader required)

–  Share blog post on your social networks seemslessly

•  Price

–  Free

MindMeister http://www.mindmeister.com

•  Use –  Brainstorm –  Manage Meetings –  Plan Projects –  Prepare presentations

•  Price

–  $5/Month - Personal –  $10/Month - Pro –  $15/Month - Business

Eventbrite http://www.eventbrite.com

•  Use – Publish Event

Regestration – Promote through

Social App Integration

– Track attendees

•  Price – FREE

Hojoki http://www.hojoki.com

•  Use –  Monitor all cloud apps in

1 spot – 1 tab

•  Price

–  Free

Live Ninja http://www.liveninja.com

•  Use –  1 on 1 session with an

expert

•  Price

–  Free

Contact Me!

Jessica  L.  Levin,  MBA,  CMP,  CAE  President  and  Chief  Connector  

Seven  Degrees  Communica9ons  www.linkedin.com/in/jessicalevin  

jlevin@sevendegreescommunica9ons.com  908-­‐912-­‐4418