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Driving Ethernet Service Revenue

Anand GonuguntlaCo-Founder & CEO

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NO! I CAN’T BE BOTHERED. WE’VE GOT A BATTLE TO FIGHT!

Too Busy To Adapt!

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Centina Systems Confidential

Quad Play to Mono Play

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Competition

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Is this sustainable?

OPEX75%

CAPEX25%

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Stay Ahead

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Build on Strengths

Reliability

Service Quality

Reach to Customer

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Invest in Agility

Network Tools Process

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Infrastructure Transformation

Users Access Core Data Center

DC

DCOLT

MSAN

LTE

IPV6

Ethernet

Compute

Storage

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Worldwide Ethernet Services

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Demand driven by• Enterprises• Cloud Services• Mobile

backhaul

Business applications for Ethernet Services include Dedicated Internet Access (DIA), Ethernet Private Lines, Ethernet LAN / VPLS, and Ethernet access to other network services (e.g., IP/MPLS VPNs, Frame Relay, etc.).

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Agile Ethernet Services

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Virtual Private Line

Private Line

DIA

Inherent advantages• Native format• Statistical Multiplexing• Low Cost• Operational Simplicity

Challenges• Shared Service• Require SLA Management

• ITU.T 1731

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Agile Tool - SLA Management

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Agile Tool - Customer Portals

• Self-Service• Transparency Customer Interface• Allows Customers to track SLA Adherence

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Current ICT Environment

Access Core IT Data

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Agile Process - No Silos

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Customer Benefits

• Self-Service• Real-time Portal• Transparency in

relationship with CSP• Better Customer

Experience• Improved value of

Service and Relationship

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ICT Provider Benefits

• Low Cost Infrastructure

• Proactive• Meet Customer

demands• OPEX reduction• Improve bottom

line

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About Centina Systems

• Founded in 2006 with HQ @ Dallas, USA• Operations in USA, Europe and Asia• Sole focus on ICT Provider market• Market leading Innovation in Service Assurance,

Network Performance and Fault Management.

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Improved Network Performance

Customer Portals Differentiates Service

Improved QoS

Proactive problem notification

Reduced downtime and faster MTTR

Service Level Agreement Conformance

How We Help Our CustomersImproved services and proactive customer management

Superior Customer Experience

Improve Speed to Market of new Services

Guaranteed Services to Customers

OPEX savings with process improvements

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Some of Our Customers

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Thank You!

Visit us @ Booth #25

www.centinasystems.com

Jac SimonDirector, Sales – Caribbeanjsimon@centinasystems.com