Ch Ch Ch Changes... by Austin Allison

Post on 05-Aug-2015

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Ch-Ch-Ch-Changes: Changing Times, Changing Markets, Changing Technology

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Austin Allison

1.21 gigawatts

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tech shift

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48 months to obsolescence

In four years, what was hot is now not.

2006 2010

it’s a need

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• 41% increase in smart phone usageduring a recession.

Source: NAR 2009 and betanews.com (March 3, 2010)

the future

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From 50 million web pages to over one trillion in ten years.

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now what?

The average first-time home buyer is 30 years old.

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why gen y matters

• Gen Y grew up connected• Their lives are online• 2010: The Year of the First-Time Home Buyer

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digital natives

Gen Y doesn’t remember analog.

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they won’t look for you

The average attention span has shortened from two minutes to 20 seconds.

helpful tips

1. Use a Smart Phone 2. Embrace Text Messaging3. Automate Your Business

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thank you

“Change is inevitable…except from a vending machine.”

--Robert C. Gallagher