Charity Technology Conference 2015 - keynote

Post on 11-Feb-2017

140 views 0 download

transcript

Charity Technology ConferencePete Tomlinson Product, Marketing and Sales Director @pete_tomlinson

/petetomlinson

Luke WilliamsSocial Media Innovation Officer, RNLI @alukeonlife

/lukewilliams

Luke WilliamsInnovation officer, RNLI @alukeonlife /lukewilliams

TAKE A LEAP OF FAITH

SOURCING CONTENT

Pictures from:Supporters, Crew, Volunteers and Staff

ALSO TRIALLING SNAPCHAT

MINIMUM VIABLE PRODUCT PILOT

MVP

Try a pilot

STORMY STAN SAYS

Pre & post surveysPDF resourcesSent via email

WHAT DID WE DO?

HOW DIDIT GO?Too well!150 emails a day

BE AN INTERNAL START-UP

GOOGLE CARDBOARD

INNOVATION PROJECT

TESTED AT OPEN DAY

PITCHED TO INTERNAL CLIENTS

360 VIDEO

TAKE A LEAP OF FAITHMINIMUM VIABLE PRODUCT PILOTBE AN INTERNAL START-UP

With Courage

Pete TomlinsonProduct, Marketing and Sales Director

@pete_tomlinson /petetomlinson

Eclispe

Making technologyeasy and enjoyable

Relationship centric

Marketing

Product

Sales Finance

IT

Service

Technology centric

Servers Apps Network PBX Devices

User centric

WHYWHATHOW

Why what how