Post on 28-Mar-2018
transcript
Commercializing NFV: Is vCPE the first step?
Ilan Tevet, Head of Service Provider LoB, RADElizabeth Bavin, NFV Partner Marketing, Amdocs
22 November 2016
2 © 2016 Amdocs & RAD. All Rights Reserved.
RAD - Telecommunications Access Solutions Provider
1981Founded in privately owned
35 1526
300
3 © 2016 Amdocs & RAD. All Rights Reserved.
Amdocs at a Glance
Market leader in customer experience solutions
$3.6 billion revenue in 2015
Global company with 24,000+ professionals
Serving 300+ customers in more than 90 countries
95%+ project success in over 2,500 projects to date
Most innovativeNFV product strategy
Ranked in top 3 IT services companies for telecoms
Managed Services recognized for innovations
Leader in integrated revenue and customer management
Ground-breaking NFV Initiative
Third Network Technology Solutions Vendor of the Year
4 © 2016 Amdocs & RAD. All Rights Reserved.
The NFV Transformation Reality Hybrid network will dominate for next decade
NFV dominant - 10+ years
AD
E
B COrchestration
JGF H I
Standard high-volume servers
Challenges
Orchestrationtraditional management and NFVO
Interoperabilitymultivendor, physical, virtual elements
Complexityphysical, virtual, logical resources need to be managed
Impacts service agility—design, test, introduction, instantiation, fulfillment
Traditional network
JGF H I
BDA
Internet
C
E
Hybrid (physical + virtual - next 10+ years)
AD
E
B COrchestration
JGF H IInternet
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Challenges of the New Virtual and Physical Network Reality
Traditional Network
Network Data Center
BSS
Virtual
Element Management Systems
Network Management Systems
Cloud Management Systems
SDN Controller
NFV Orchestrator
Virtual Network Function (VNF)
HybridOSS
VNF Manager
NFV-enabled Network
OSSPhysical
ComplexityManage physical, virtual, logical resources
OrchestrationTraditional management and NFV-O
InteroperabilityMultivendor, physical and virtual elements
OrganizationDevOps approach and new org. structures
OperationsCombine existing and new practices & systems
6 © 2016 Amdocs & RAD. All Rights Reserved.
Network Virtualization - Where are We?
• VNF management• Orchestration and NFVi• vCPE, vEPC, and vIMS
• Telco cloud and network infrastructure
• Defining SDN and NFV• ETSI MANO continuing
to evolve
Standards-led Test it out—PoCs
• Service agility—faster time to market, time to fulfill
• Network on demand• Monetize/fulfill high
value services
Commercialize
LearnMonetize - Maximize ROIEvaluate
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Telstra launches ‘transformative’ SDN/NFV serviceMarch 2016
Singtel launches industry-leading software-based router and firewall service using Network Function Virtualization (NFV) technologyMay 2016
Orange plots mass Network-as-a-Service rolloutJuly 2016
AT&T rebrands network functions on demand into FlexWare, expands product offeringsOctober 2016
Commercial services are on the rise81% of survey participants expect to deploy NFV by 2017, IHS Markit 24 August 2016
8 © 2016 Amdocs & RAD. All Rights Reserved.
Enterprise CPE and Value-Added Services: Today
Adding new functionality is a slow and expensive process…
CPE/NID CPE/NID
CPE/NID
Branch Office HQ/DC
Branch Office
CustomerNetwork
CustomerNetwork
CustomerNetwork
VPN Network
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Add functionality and capabilities via Virtualized Network Functions (VNFs) –software running on a compute infrastructure
Enabled by NFV: The vCPE Alternative
CPE/NID CPE/NID
CPE/NID
Branch Office HQ
Branch Office
CustomerNetwork
CustomerNetwork
CustomerNetwork
VPN Network
10 © 2016 Amdocs & RAD. All Rights Reserved.
The Value of NFV and vCPE• Scalability & flexibility
• Performance
• Automation & programmability
• Service innovation
• Service upgrades
• Time to revenue
• Service agility & new revenue streams
• Service lifecycle management
• Customer self-care
• Cost• Complexity• Vendor lock-in
VALUE
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Amdocs developed vCPE Business Case Working with Analysys Mason
Distributed Enterprise Virtual CPECentralised Residential Virtual CPE
Comprehensive model:• Trouble to Resolve process• Order to Cash process• CPE supply management• Revenue streams
Based on:• SP interviews • Composite CSP profile• Secondary research
vCPE
NFV/SDN Enterprise and residential services unlock new opportunities
1 2
vCPE
Telco Data Center
vCPE
Telco Data Center
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Enterprise vCPE has clear operational benefits47% saving comparing to traditional CPE
vCPE introduces a significant cost reduction (47%) by maximizing resource utilization:
• Supply management savings -reduce costs of procuring CPEs, CPE hardware and software, and related services
• Reduce costs per site through remote instantiation, scaling and autonomous delivery of services –without procuring, storing, shipping and installing a new physical infrastructure
Enterprise vCPE-enabled Services Business Case, ROI Analysis(Source: Analysys Mason)
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Approaches to vCPE Deployment
Customer Premises
Data Center
All virtualized functionality centralized in data centers
pCPEPhysical CPE
Virtual Functions
All virtualized functionality de-centralized to the customer premises
Customer Premises
Data Center
Virtual Functions
uCPEWith compute
Different use cases for different markets and service needs
De-
Cen
tral
ized
Cen
tral
ized
CustomerNetwork
CustomerNetwork
Service Provide Network
Service Provide Network
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Why Amdocs and RAD
• Industry-leading players with best-in-class NFV solutions and services• Joint end-to-end solution is pre-integrated, automated and programmable• Shared vision for flexibility, openness and innovation
Open, vendor-neutral approachAny VNF, any network
Software and services pedigreeKey for software-powered network
NFV operational focusPre-integrated e2e solutions speed and de-risk innovation
Delivering the business value of virtualization
Common commitment to standards
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EMS
Amdocs-RAD Integrated End-to-End NFV Solution
AmdocsRAD
3rd Party
NFV-O
VNFM
VIMCMS
SDN-C
B/OSS
RADview
RAD CPEs
PNF
RAD• Access expertise • vCPE leadership
Amdocs• NFV Service Lifecycle
Management• BSS/OSS integration
VNF
NFVI
Amdocs NFV
Orchestrator
ACTIVE
INVEN
TOR
Y
SERVICE DESIGN & CREATE
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RAD vCPEAny vCPE deployment mode, any access, assured service
RADview D-NFV Access Domain
Orchestrator
PluggablePNF
L2/L3 Assured Connectivity
VNFs
Remote Branches
ETX uCPE withVirtualization
VNFs
ETXL2/L3 pCPE
Data Center
ETH overFiber/DSL/
PDH/GPON/LTE
Whitebox
L2/L3TransportNetwork
17 © 2016 Amdocs & RAD. All Rights Reserved.
RAD’ key capabilities
RADview D-NFV Access Domain
Orchestrator
PluggablePNF
L2/L3 Assured Connectivity
VNFs
Remote Branches
ETX uCPE withVirtualization
VNFs
ETXL2/L3 pCPE
Data Center
ETH overFiber/DSL/
PDH/GPON/LTE
Whitebox
L2/L3TransportNetwork
• Flexible vCPE deployment modes – pCPE, uCPE and Whitebox+
• Hardware based, wire-speed L2/L3 packet forwarding and OAM
• Reliable, consistent traffic management across both L2/L3 services
• Open and standard architecture
• Pluggable x86 servers for easy IT migration
• D-NFV Alliance of a wide range of 3rd-party tested VNFs
• The uCPE leader – amongst the first public ETSI PoC, award winner, 3rd generation vCPE product commercially available
• Few dozen engagements going on, at various stages
18 © 2016 Amdocs & RAD. All Rights Reserved.
BSS - MONETIZATION$
ACTIVE INVENTORY
OFFLINE DESIGN -ONBOARDING
CONTINUOUS REAL-TIME FULFILMENT
HYBRID CLOUD
PRODUCT CATALOG
OFFLINE IN LAB
REAL-TIME IN PRODUCTION
SELF-SERVICE /ORDERING
Amdocs Holistic NFV Service Lifecycle ManagementEnd-to-end solution integrated with master catalog, BSS and the network
19 © 2016 Amdocs & RAD. All Rights Reserved.
BSS - MONETIZATION$
ACTIVE INVENTORY
OFFLINE DESIGN -ONBOARDING
CONTINUOUS REAL-TIME FULFILMENT
HYBRID CLOUD
PRODUCT CATALOG
OFFLINE IN LAB
REAL-TIME IN PRODUCTION
SELF-SERVICE /ORDERING
Amdocs Holistic NFV Service Lifecycle ManagementEnd-to-end solution integrated with master catalog, BSS and the network
Static model
Dynamic information
ACTIVE INVENTORY
MONETIZATION (ORDERING AND BILLING)
$
BIG DATA ANALYTICS
MASTER ENTERPRISE CATLOG
NFV ORCHESTRATION
• Automated VNF onboarding, certification and management
• Catalog-driven service development – design, test, create (with or without service chaining) for rapid innovation
• Dynamic, open, vendor-neutral, and catalog-driven orchestrationfor continuous fulfilment
• Active, near real-time inventory with service tree management for visibility of virtual and physical services/network resources
• Pre-integration with a customer portal and with BSS and OSS
• Managed services and systems integration offerings for NFV transformation and operations
20 © 2016 Amdocs & RAD. All Rights Reserved.
Distributed vCPE Use CaseHybrid End-to-End Distributed NFV
Access Core Data Center
Orchestrating e2e enterprise services with multi-domain service chaining for any network topology
NFV
App
licat
ion
NFV
Orc
hest
rato
rC
loud
Net
& M
ng.
CPE
Business Support systems
Operational Support systems
Amdocs NFV-O
CMS SDN
Rou
ting
Fire
wal
lW
ANO
ptim
izat
ion
EMS
COTS x86
NFV
App
licat
ion
NFV
O
rche
stra
tor
Clo
ud N
et&
Mng
. Se
rver
s
Business Support systems
Operational Support systems
Amdocs NFV-O
CMS SDN
Rou
ting
Fire
wal
lW
ANO
ptim
izat
ion
Data Center 2
Branch
HQData Center 1
Internet
Central Office
3rd Parties VNFs
uCPEpCPE
NFV Orchestration
DATA CENTERACCESS
Amdocs
Partners
Ecosystem
3rd Parties VNFs
21 © 2016 Amdocs & RAD. All Rights Reserved.
Business value of Amdocs and RAD end-to-end vCPE solutionFirst step to commercializing NFV
BenefitsDesign, test and create a new vCPE service in weeks, not months
Deploy a vCPE-based service in seconds
Cut OPEX through reduced truck rolls
Faster TTM and TTR through pre-integrated, tested solution
• Fully integrated solution reduces cost and risk of virtualization• Automated and programmable NFV orchestration for zero-touch
deployment• Fit any vCPE deployment scenario, reach any business customer
location with a ubiquitous service offering • High performance and efficiency – more services with less
compute capacity • Foundation for customer self-service to enhance customer
experience• Already jointly engaged with two tier 1 carrier opportunities
22 © 2016 Amdocs & RAD. All Rights Reserved.
vCPE - lessons learned• Standards – a good starting point
But don’t resolve complexity of integrating multi-vendor solutions
• Defining VNF policies is essential But complex and time-consuming
• A phased approach makes senseHybrid solutions are going to be the reality for years to come
• It’s not just about technologyEvolution to SDN/NFV requires internal practices to evolve too
• Real-time visibility of relationships is vitalNFV-based services have complex relationships between customers, service, and physical and virtual network resources
• BSS integration is critical for monetization of NFV Top-down, service-centric approach
23 © 2016 Amdocs & RAD. All Rights Reserved.
For more information
• RAD’s vCPE Solution• White paper:
Best Practices for vCPE Deployment• Video:
RAD Demonstrates SD-WAN at BCE 2016• Video:
vCPE Deployment Best Practices• Further solution Information:
RAD vCPE solution• Contact ilan_t@rad.com
• Amdocs’ award-winning NFV Service Lifecycle Management solution• Business case:
Analysys Mason vCPE business case• White paper:
NFV: It’s not just the network – it’s all about the service!
• Amdocs’ extensive NFV Partner Programwww.amdocsnfvpartners.com
• Contact Elizabeth.bavin@amdocs.com