Founders KeepersBen MclaughlinMelissa YinDamon LamYang Hong

Competitive Analysis

“Everything can use a background story. The psychology behind storytelling is essential for everybody.”-Michelle

We believed… by creating an immersive new experience, local businesses will be able to gain more loyal and intimate customers.

We believe by telling the story of a brand through an immersive and deep experience, local businesses will be able to gain more loyal and intimate customers.

Unique ways of working with existing companies to develop rich content.

Utilize collective wisdom in the form of reviews to tell stories.

Homeowners are both key resources and customers

Homeowners and renters share their personal stories

Unique ways of working with other companies to develop rich content for both parties.

By working with freelancers, they can generate diverse and rich content.

Creates a truly invigorating and exciting, end to end experience.

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Fun

RelevantHelpful

Social Engaging

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Fun

RelevantHelpful

Social Engaging

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By endorsing local business we can attract more customers and earn revenue

Telling a strong brand story brings the company more interest .

Key Activities Key Partner

Customer of local goods

Travellers

Mapping local

business

Sever Maintenance

Filter ADs

Develop code

Photography

Story tellers

VR

AR

Yelp

Google Map

Unique & Enhanced shopping experience

Mere custom

ers

Advertising for shops

Endorsement

Brand Story

Personal Reviews

Apps & Website Endorsement

In store Word of mouths

Endorsement Brand Story ADs

Service fee for local Business

ADs Developing platform

Brand Story

Sharing experiences

Reviews& Trust Curiosity

Local business

Shoppers

City Explorer

Reviewers

Server

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SOM

SAMTAM

Over $180 billionspent on advertisingin the US

DIGIDAY.COM

Bay Area advertising brought in about 4.5 billion in revenue in 2016

$500 billion in 2016 worldwide,projected to jump to $600 billion in 2021

Designers & Developers

Melissa Yin

BenMclaughlin

Yang Hong

Damon Lam

Sources

Benes, D. 6., Joseph, O. 6., Chen, O. 4., Joseph, O. 1., Benes, O. 1., Moses, O. 1., . . . Chen, O. 1. (2017, February 01). 5 charts: Forecasting the 2017 global ad market. Retrieved October 10, 2017, from https://digiday.com/marketing/charts-forecasting-2017/

Global ad spend 2017 | Statistic. Retrieved October 10, 2017, from https://www.statista.com/statistics/272850/global-advertising-forecast/

https://twistedsifter.files.wordpress.com/2015/04/nasa-earth-day-gallery-6.jpghttp://ww3.hdnux.com/photos/32/21/07/6885850/3/1024x1024.jpg