Connected Living: Business Models in Service Delivery

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Connected Living: Business Models in Service Delivery; Surya Mendonça's keynote at Mobile World Congress 2013 (Telefónica m2m)

transcript

Partnerships to simplify life

Nevertheless, the challenge for such companies is not easy:It requires:

Partnerships to simplify life

1. SIM2. Module

Nevertheless, the challenge for such companies is not easy:

Partnerships to simplify life

3. Device

4. Software

It requires:

Nevertheless, the challenge for such companies is not easy:

Partnerships to simplify life

5. Connectivity6. Data management

It requires:

Nevertheless, the challenge for such companies is not easy:

Partnerships to simplify life

7. Final user application

It requires:

Let’s see an example:One person is waiting for the bus

Partnerships to simplify life

Let’s see an example:One person is waiting for the bus

Partnerships to simplify life

Let’s see an example:At the same time, he is receiving information on the bus stop about the schedule

Partnerships to simplify life

Partnerships to simplify life

What do we need to makethe dream come true?

Partnerships to simplify life

2. Pieces provisioningThreefold provisioning process/ /

1. Assure integration SIM/Module/Connectivity

Sometimes three pieces do not work together providing a terrible final customer experience

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Partnerships to simplify life

3. Dealing with customer service

Three points of contact, one per provider without clear responsibility

/ /

Separated monitoring and control systems

4. Exploiting the service through monitoring and control

/ /

Partnerships to simplify life

Partnership between companies are more important today than ever if you want to find key & integrated solutions

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Partnerships to simplify life

We work together nowIn this context, Telit & Telefónica signed an agrement to improve the future, creating a new product with SIM + Module + Connectivity integrated

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The new product is going to be commercialized by Telit in its SME’s portfolio

Partnerships to simplify life

How do we achieve that? Just putting together what we do best.

Telit- Innovative embedded module technologies

- Well established direct & indirect sales channels

- Compatible cloud & back-end services

Partnerships to simplify life

How do we achieve that? Just putting together what we do best.

Telefónica

- m2m SIM solution

- State-of-the-art service delivery platform

- Global underlying network

Partnerships to simplify life

What does this partnership mean?

1. Real integration SIM+Module+Connectivity

Seamless interaction already solved reducing complexity and providing great final customer experience

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Unified provisioning

2. Pieces provisioning

Partnerships to simplify life

What does this partnership mean?

3. Dealing with customer service

Single point of contact

A single monitoring and control systemwith new features

4. Exploiting the service through monitoring and control

Partnerships to simplify life

And working together makesa lot of sense for everybody,

1. For companies can:- reduce the complexity of

developing and operating m2m solutions,- focus on their core business,- contribute to the proliferation of m2m applications.

- make m2m connectivity part of your

Bill of Material (BoM)

Partnerships to simplify life

And working together makes a lot of sense for everybody,

So, m2m world grows bigger!

2. For final customers can:- take advantage of better and cheaper m2m applications.- enhance service reliability

Partnerships to simplify life

This way,we are going to simplify our lives