Content presentation workshop

Post on 16-Apr-2017

605 views 0 download

transcript

Audiology EngineAudiology Website Design & Audiology SEO That Drives

Leads To Your Practice

All Search Engines want to deliver

relevant results to their customers

Only Search Engine Customers Matter To Search

Engines

Relevancein search

Search Engines Want To Deliver An Excellent Experience To Their

Customers By Delivering Relevant Results To Their

Searches

Content

Audience Focused mentality

Write For PeopleCopy That EngagesCopy That InspiresCopy That drives Action

Semantic LocalisationDeeper Focus On Long Tail Local Keyword PhrasesBest hearing aids in Dublin

Phonak hearing aids in Dublin

In depth hearing test in Dublin

Blend Online & Offline

Driving ConversionEvery Page Should Strive To Convert A Prospect

Always include Call To Actions

Imagery

Always Include Your

Phone Number

Always Use Social Proof

Social Media Content

The Rules Are The Same For Social Media

Lets Look At Content

Creation in Practice