Post on 24-Dec-2015
transcript
CREATED BY:
Weinstein, Pereira, Newton, & Merzena, Ltd.[Tracy Newton, Kathryn Merzena, Emily Pereira, and Kerry Weinstein]
Cerwood Main LibraryBlog
What are Blogs
“A blog is a website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. "Blog" can also be used as a verb, meaning to maintain or add content to a blog.
Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of many blogs.”
Source: Wikipedia, the Free Encyclopedia http://en.wikipedia.org/wiki/Blog November 25, 2008.
Who uses Blogs
Who are these Blog Users
Parents Vegetarians FansTeens/Young Adults Religious Groups ConsultantsChildren Scrap Booking Clubs ScholarsEmployers Photographers EditorsStudents Retirees AuthorsTeachers Tourists VendorsDoctors Family Members Wedding
PlannersCommunity Leaders Spouses Travel
AgentsGrandparents Singles ShoppersBook lovers Divorced Individuals BabysittersMovie Enthusiasts Mechanics DriversCooks Computer Techs AdopteesEmployees Special Needs Job HuntersGardeners Neighbors PC/Mac Users
Statistics on Blog Users
http://technorati.com/blogging/state-of-the-blogosphere/
Statics on Blog Users
http://technorati.com/blogging/state-of-the-blogosphere/
Blog Subjects
Why use a blog for library purposes?
Influential Public Libraries who Blog
Cambridge Library Blog http://www2.cambridgelibraries.ca/blog/ Free Libraries of Philadelphia Blog http://libwww.library.phila.gov/blog/ Hillsborough County Public Library Consortium –Teens @ the library
blog http://hcplcteens.blogspot.com/ New York Public Library Blog http://www.nypl.org/blog/ Phillipsburg Free Public Library – Book Lover’s Blog
http://pfplreaders.blogspot.com/ Plymouth District Library –Ancestor Research Blog
http://genealogy.plymouthlibrary.org/ Riverside Public Library—The Librarian’s Own Grove blog
http://riversidelibrary.blogspot.com/ San Francisco Public Library – Art, Music, and Recreation blog
http://sfplamr.blogspot.com/ Seattle Public Library – Friends Blog
http://friendsofspl.wordpress.com/ Toronto Public Library – LOUD for Kids blog
http://kidsspace.torontopubliclibrary.ca/index.html
How blogging can increase library interest/use?
Reflections
“The word blog is irrelevant, what's important is that it is now common, and will soon be expected, that every intelligent person (and quite a few unintelligent ones) will have a media platform where they share what they care about with the world.”
Seth Godin, Author, Tribes, sethgodin.typepad.com
Your Future Blog
Features of Your New Library Blog
Archived Blogs Comments Section Informational Blog Link to the Cerwood Main Library webpage Links to other popular blogs and webpages Pre Survey
http://www.surveymonkey.com/s.aspx?sm=DzuHpO6_2fpDAiKTOUgel2GQ_3d_3d
Post Surveys http://www.surveymonkey.com/s.aspx?sm=ID7J00aLIE5nLcd9ICcrxA_3d_3d
Search Box
Who will maintain the blog ?
Decide who will post to the blog (one person/team). Train staff on blog software. [Also remind staff on blog etiquette; this is the library’s blog
and not their own personal blog.] Allocate staff time for posting.
Source: Shucha, Bonnie. “Blogging in Libraries: Finding, Reading, & Creating Blogs”. University of Wisconsin Law Library.
Blog Etiquette
The Ten Commandments of Blog and Wiki Etiquette http://www.infoworld.com/article/07/05/28/22FEblogwikicommandments_1.html1. Thou shall not confuse thy opinion with gospel truth.2. Thou shall not invoke personal attacks.3. Thou shall stick to the subject at hand.4. Thou shall cite thy references.5. Thou shall punctuate and capitalize. 6. Thou shall own up to thy mistakes.7. Thou shall not use aliases or sock puppets. 8. Thou shall not feed the trolls. [Do not respond to or encourage
rudeness.]9. Thou shall resize thy images.10. Thou shall respect the old adage: What happens on the wiki stays
on the wiki.
Resources for Training the Staff on Blogging
Blogs in Plain English http://www.youtube.com/watch?v=NN2I1pWXjXI
Blogger: How to Start a Blog http://www.youtube.com/watch?v=bU4gXHkejMo&feature=related
How to Blog Safely (About Work or Anything Else) http://w2.eff.org/Privacy/Anonymity/blog-anonymously.php
How to Check Your Blog’s Traffic Statistics on Today.com http://www.ehow.com/how_4495415_check-blogs-traffic-statistics-todaycom.html?ref=fuel&utm_source=yahoo&utm_medium=ssp&utm_campaign=yssp_art
How to Reach New Customers Through Blogs http://www.ehow.com/how_2323718_reach-new-customers-through-blogs.html?ref=fuel&utm_source=yahoo&utm_medium=ssp&utm_campaign=yssp_art
Additional Resources
Library Blogging http://libraryblogging.com/Welcome to Technorati
http://technoratimedia.com/about/“Why and How to Use Blogs to Promote your Library’s
Services” http://www.onlineinc.com/mls/nov03/fichter.shtml
Goals for Cerwood Main Library
To successfully create a blog that appeals to their clientele.
To increase services to their online community.To adjust the blog after six months of use according
to or keeping in mind the User Post Survey results.To keep the blog running and respond to customer
comments/questions that are posted.
Contact Us: Firm Information
Weinstein, Pereira, Newton, & Merzena, Ltd.620 George StreetBuilding A, Suite 10New Brunswick, NJ 08901
Phone: 1-888-YOU-BLOGFax: 1-888-WILL-BLOGHttp://www.wepeneme.comEmail: blogmaster@wepeneme.com
Questions/Suggestions:
Please use this time to ask any questions or suggestions.
Thank you and it will be a pleasure to assist in the creation of:
The Cerwood Main Library Blog.