Creating the Inclusive Museum
Through Storytelling
Humans are wired for story.
“God made man because He loves stories.”
- Elie Wiesel
It’s impossible to hate anyone whose story
you know . ”
“
- Hildegarde Boylan
Museums can be powerful agents of change.
What are the keys to making an Inclusive Museum?
Keep it Authentic.
Make it Emotional.
Start at the heart.
Make it Universal.
Make it Personal.
Museum of Liverpool
The People’s Museum: Everyone’s story
is important and worthy of respect.
Start at the heart.
Make it Universal.
Nothing engages people like people.
Make it Personal.
APRIL ASHLEY GEORGE JAMIESON
Make it Personal.
Make it Personal.
Keep it Authentic.
Make it emotional.
COUNCIL OF EUROPE MUSEUM PRIZE 2013 ROLE IN PROMOTING HUMAN RIGHTS
Museum of Liverpool Indicators of Success
• Over 1,100,000 annual visitors,
out pacing feasibility predictions by over 30%
• Most attended British Museum outside of London
• 4.5 Star Rating on TripAdvisor
Museum of Liverpool Indicators of Success
Is this a story I can tell?
With great power comes great responsibility.” “
- Voltaire ?
With great power comes great responsibility.”
- Ben Parker
“
Museum of the Bible
Keep it Authentic.
Make it Emotional.
Start at the heart.
Make it Universal.
Make it Personal.
- John 15:12
This is my commandment, that you love one
another as I have loved you. ”
“
Start At the Heart:
Make it Universal:
Luke’s Journey
Make it Personal:
The Story of Abraham
Keep it Authentic:
Working With Scholars
Make it Emotional:
The First Passover
Increased empathy is often a precondition of political
acceptance and an engine of reform. ”
“
- Andrew Solomon
Ireland’s “Yes” Campaign
Make it Universal.
Make it Personal.
Keep It Authentic
Make it Emotional.
Ireland’s “Yes” Campaign Indicators of Success
YES NO
62% 38%
The shortest distance between truth and
a human being is a story. ”
“
- Anthony de Mello
What will you do with your power?
Thank you..
BRC IMAGINATION ARTS BRCWEB.COM