Post on 27-Jan-2015
description
transcript
Iskander Smit; @iskandrImpulse shaped services and Now media
Immovator Cross Media Cafe; February 4, 2014
Image: https://vimeo.com/12187317
Hello world >> September 20, 2013
Be relevant to survive.
Glass is shifting the model of media consumption
The essence of NEST is how it learns from its context
Tesla is a poster child as new touchpoint with our context
2013: Google NOW
You need to shift your thinking
destinations
triggers
Triggers are the new interface
trigger [TIME=starthire -30] >> suggest routeplanningtrigger [PLACE=car] >> open cartrigger [TIME&PLACE=too late] >> extend hire
trigger [PLACE=home] >> suggest movies of the daytrigger [TIME=end movie] >> ask rating
The quality of the OS will be the notifaction space
We live with our heads in the cloud
Everything will be media
Everything has a digital aura
Image: http://designmind.frogdesign.com/blog/envisioning-your-future-in-2020.html
Typ hier de ondertitel van de presentatie (1 of 2 regels)Wearables are the connectors
Image: http://toddham.com/blog/iwatch-concept/
Typ hier de ondertitel van de presentatie (1 of 2 regels)Context as a Service
Image: placed.com
Three roles for wearables
Image: http://www.psfk.com/publishing/future-of-wearable-tech
Winners in the post digital world of wearables are !
the ones that understand media
and can design relevancy in context