Currier jiff stanford mobile partnerships

Post on 12-Jan-2015

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PartnershipsJames Currier, Chairman

Find Your Champion

Type 1: Hercules

Find Your Champion

Type 2: Career Advancer

Find Your Champion

Type 3: Maverick

Find Your Champion

Type 4: Old Friend

• money• time• legal approvals

• # of people involved• Integration with IT

Lower the Costs

Leverage from Outside

Leverage from Outside

Greed

Greed

Communicable throughthe organization

Fear

IT Depts

• Busy – Other Priorities

• Charged with Protecting, not Innovating

• What they do is Hard

WHATare you

partnering around?

Modular - Flexible

Brand flexibility

Modular

API’s - Application ProgrammingInterfaces

Should you thinkabout it

as a“partnership?”

$Sell - Buy

Make it Repeatable

M&AMergers & Acquisitions

Surprise – EDUSurprise -- Yahoo, AOL, FB

Challenge -- Pharma

PartnershipsJames Currier, Chairman